thatadslife
Newbie
- Mar 13, 2026
- 22
- 8
is it just me or does going solo feel like you're rebuilding the plane while flying it? two years ago i walked away from a comfortable agency salary to run my own ppc consultancy. first month i had one client paying $800/month and i thought i was gonna starve. fast forward to now and i'm sitting at 6 clients, $11,400/month in retainers, which feels surreal to type out loud.
the path wasn't clean though. lost two clients in month 8, nearly quit, picked up a bad-fit client that drained me for four months straight. i manage google and meta campaigns mostly, some linkedin sprinkled in, and i've learned that niching down (i focus on home services and local b2b) made everything easier to sell and deliver.
right now i'm trying to push past $15k/month without hiring anyone, which feels like a wall i can't crack alone. thinking about productizing some of my audit work as a lower ticket offer. curious if anyone here has done that or found other ways to scale without bringing on staff. what's worked for you?
the path wasn't clean though. lost two clients in month 8, nearly quit, picked up a bad-fit client that drained me for four months straight. i manage google and meta campaigns mostly, some linkedin sprinkled in, and i've learned that niching down (i focus on home services and local b2b) made everything easier to sell and deliver.
right now i'm trying to push past $15k/month without hiring anyone, which feels like a wall i can't crack alone. thinking about productizing some of my audit work as a lower ticket offer. curious if anyone here has done that or found other ways to scale without bringing on staff. what's worked for you?
