You just need to follow few basic steps. First calm down and analyse for whom you are writing the blog i.e your targeted audience. Analyse their location, requirements and concerns that your writing can solve. Then analyse what competitors are writing on that topic and where are they lagging. After that, analyse the USPs of product/services you are talking about. Now calmly draft outline for your article (you can help of AI as well). Keeping in mind all the information we have talked about so far and keywords you are targetting start writing. While writing you just need to keep in mind the audience, it must definitely serve their purpose of coming to your article. Keep them enagaged to your blog. Remember, if you serve them what they are looking for, search engine will serve you what you need (traffic). Keep your words easy-to-understand, do not make it complicated. Try to make your article skimmable, properly follow heading tags structure, try to add question type headings and paragraphs should directly answer the queries (for AEO results). Add focus keywords in H1, first paragraph, few H2s and in body and other keywords once or twice (no keyword stuffing). Follow these simple strategies and be consistent.