How to get cheap native ads traffic from taboola or outbrain?

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evergreen ads

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i want to send high quality traffic to my viral blogging website using native advertising. between taboola, outbrain, and revcontent, which platform gives lowest cpc and high quality human traffic? please share your experience
 
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You can try a small test on each platform first and compare the actual traffic quality before in a bigger budget.
 
evergreen ads said:
i want to send high quality traffic to my viral blogging website using native advertising. between taboola, outbrain, and revcontent, which platform gives lowest cpc and high quality human traffic? please share your experience
Click to expand...
I wouldn’t choose based on CPC alone, cheap clicks can easily turn into low quality traffic, I’d test a small budget across a few platforms and compare bounce rate, time on site, and conversions.
 
BrianStone said:
You can try a small test on each platform first and compare the actual traffic quality before in a bigger budget.
Click to expand...
Yes, smaller tests work better than using CPC to measure platforms. I would focus on conversion quality, bounce rate, and sales/lead consistency.
 
I tested Taboola and Revcontent, depends on your niche. Dont look only at CPC, check bounce rate and time on site too.
 
CPC and traffic quality vary by niche, country, and creative. I’d run a small test on each platform and compare engaged visits and conversions, not just the cheapest clicks.
 
The best platform may depend on your niche so a network that works for one blog may not work the same for another.
 
DearMe said:
CPC and traffic quality vary by niche, country, and creative. I’d run a small test on each platform and compare engaged visits and conversions, not just the cheapest clicks.
Click to expand...
Yeah, click-throughs can definitely be misleading.I'd compare the level of engagement and conversion from the same offer before using any platform extensively.
 
depends on your niche, I’ve seen different results from Taboola and Revcontent.
 
depends on your niche. some sites perform better on Taboola while others get better results from Revcontent.
 
native can get you cheap traffic pretty easily, but the real question is whether that traffic converts. i’d run it wide for a short period, then cut the publishers that spend without producing anything. also worth checking bounce rate by device since a lot of native clicks are accidental on mobile.
 
I woukd test all three with a small budget and compare the traffic quality, time on site, and cost.
 
Make the article load fast on mobile, because slow pages can waste good native traffic before the visitor even reads anything.
 
Use different creatives for the same article, because one headline or image can attract a very different type of visitor.
 
for a viral blog I’d test Taboola and Outbrain first, then compare them by cost per engaged visitor instead of just CPC.
 
make sure the article topic matches the audience, otherwise even good traffic may leave quickly.
 
For a viral blog, good engagement matters more than cheap clicks. Cheap traffic is not useful if visitors leave quickly.
 
It really depends on your niche and target country. I'd run a small test on all three if the budget allows, use proper tracking, and compare cost per engaged visitor instead of CPC alone. The cheapest traffic is not always the most useful.
 
Cheaper geos and mobile only help a lot too. You can start with a small amount a good thumbnail, check performance remove the weak ones. Taboola and Outbrain have strict approval so I test on small native networks with small budgets, would definitely update this thread if I find something about it
 
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