how to reduce high cpc in facebook ads for USA

QuantumHaze

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hi guys, i running facebook ads targeting USA audience. but my cpc is very high ($1.50 per click) and budget finish very fast. how to write good ad copy or choose interest to get cheap clicks? please give optimization tips. thank u
 
hi guys, i running facebook ads targeting USA audience. but my cpc is very high ($1.50 per click) and budget finish very fast. how to write good ad copy or choose interest to get cheap clicks? please give optimization tips. thank u
Try different methods, a different simple ad copy, put the relevant interest smaller but try to select bigger targets. Try to focus more on cheap quality clicks and less on higher cpc ones
 
Try broad interests, short ad copy, and run multiple creatives to test what gets lowest cpc
 
What is your product? Target the right audience, experiment with different policies, and develop the most effective one to scale your budget.
 
try a few different creatives first. sometimes the ad itself is the reason for high CPC, not the targeting.
 
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