Adsterra giving low CPM even with high volume and tier 1 traffic

Diancie

Newbie

Sep 2, 2026

29

7

• Sep 15, 2026

• #21

Many publishers are seeing CPM drops like yours, especially from Tier 1 traffic. It could be due to ad demand changes or traffic quality. Try reaching out to Adsterra support and diversify your ad sources to improve revenue. You're not alone in this issue.

 

V

VyntraPPC

Registered Member

Jul 30, 2026

50

4

• Sep 15, 2026

• #22

also look at the mobile and desktop seprately. a change in the device mix can affect the rate even when the geo stays the same.

 

Q

Quenvarix91

Newbie

Jul 4, 2026

46

4

• Thursday at 9:05 PM

• #23

I have seen similar issues as CPM can change based on traffic quality GEO and advertiser demand and you can also check with your Adsterra manager.

 

C

CarlosMora

Registered Member

Jul 27, 2026

50

3

• Thursday at 11:25 PM

• #24

I think CPM can change a lot based on traffic quality and GEO like X traffic can also vary over time you should check recent stats against older months to see if the traffic quality or GEO mix changed.

 

F

fbzautoliker

Junior Member

May 20, 2015

115

45

• Friday at 6:28 PM

• #25

Same with me, even CPM dropping for Indian traffic dropped as well. I am talking about popads here. Even, now they do not offer dedicated account manager but you can contact through chat support after login.

 

N

NeonOtter

Registered Member

Jun 20, 2026

50

5

• Friday at 11:22 PM

• #26

CPM can vary based on traffic quality and GEO, make sure to check your traffic sources and compare different ad formats.

 

A

adsgama

Newbie

May 25, 2026

40

8

• Saturday at 7:48 AM

• #27

If the traffic volume is high but CPM keeps falling, check engagement and user behavior as well, not just the number of visitors.