Is 50$ per day is enough for Google Ads for a small plumbing business?

Hii all members,

I am planning to run google ads for a small plumbing business, but the budget is only around 50$ per day.
I am not sure if that is enough to get some decent leads, especially with socal service keywords.
Is that enough to start getting decent leads? or is it better to have a bigger budget from the beginning?

leo_stack said:

Hii all members,

I am planning to run google ads for a small plumbing business, but the budget is only around 50$ per day.
I am not sure if that is enough to get some decent leads, especially with socal service keywords.
Is that enough to start getting decent leads? or is it better to have a bigger budget from the beginning?

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Good to start with. But you will loose money initially in trying. May be hire some experienced agency for this.

Yes, even $50 per day works for plumbing, but you'll need to make sure that you target the right phrases. Forget the generic terms and go straight for 'emergency plumber [city name]' or 'water heater repair near me'. That's how you'll get more people that actually need help immediately. Use call extensions and keep the geotargeting narrowed down to get some local spend. For a different city, the CPC may vary between $5 and $15 per click and you can expect about 4-8 clicks per day. That's not enough traffic to start testing something, but that's enough to test. Wait until two weeks pass before any conclusions, and if leads become too expensive, adjust your keywords.

It really depend on your region, what the competition and avg cpc for your targeted customers? what the avg value of customer? lots of things matter, $50 might be good for some and nothing for others.

You can also check local Google business listing, or local directory with good authority, try to get top position there for better ROI.

$50/day is fine for a test. I’d keep the area tight and focus on the highest intent searches first, then increase the budget if the leads are actually good.

Yess, I think $50/day is enough to test and begins with small also track which keywords bring leads then increase the budget once you see what works best for you..