Are Pinterest Saves Still More Important Than Clicks?

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Scott mateo

Newbie

Aug 20, 2026

9

1

• Yesterday at 11:00 PM

• #1

Hi everyone,
I’ve noticed that some Pinterest pins get lots of saves but fewer website clicks.
Do you think saves are still a better sign of long term pin performance than clicks?
Would love to hear your thoughts.

 

BrownMarketing

Registered Member

Aug 23, 2026

57

9

• Today at 12:09 AM

• #2

saves and clicks kinda tell you different things tbh. saves mean people find it worth keeping for later, but that doesnt always turn into traffic.

if your goal is actual website visits then clicks matter more to you... a pin with tons of saves but no clicks usually means the image itself is doing all the work and people arent curious enough to go deeper. maybe test tweaking your titles or the overlay text.

both are useful signals just for different reasons imo

 

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Navi Agency

Newbie

May 25, 2026

46

7

• Today at 12:16 AM

• #3

I’ve tested both saves and clicks, and I’ve found that clicks are still more valuable and deliver more immediate results. A save only shows that someone is interested in the content; it doesn’t necessarily mean they’ll click through to view it, and the conversion rate tends to be lower.

 

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SEOTech456

Newbie

Jun 6, 2026

25

10

• Today at 12:36 AM

• #4

i think saves mean you're not getting much traffic because people are saving it for the future though a click means that its catching attention instantly

 

Alexthai

Newbie

Dec 10, 2022

4

0

• Today at 8:05 AM

• #5

Save are nice for long-term reach but I'd still take clicks more seriously if the pin is meant to drive to traffic. Depends on the goal really.

 

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Pillarsun

Newbie

Jul 18, 2026

6

0

• Today at 1:38 PM

• #6

Saves show that the content resonates, but clicks tell you whether it actually motivates people to take the next step, so I think both metrics matter.

 

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Lily Ella

Newbie

Sep 2, 2026

5

0

• Today at 1:41 PM

• #7

I think saves are a good sign but clicks matter more if the main goal is getting traffic A pin can get lots of saves without actually bringing many visitors

 

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lilyysoi

Newbie

Jun 19, 2026

17

1

• Today at 1:43 PM

• #8

Scott mateo said:

Hi everyone,
I’ve noticed that some Pinterest pins get lots of saves but fewer website clicks.
Do you think saves are still a better sign of long term pin performance than clicks?
Would love to hear your thoughts.

Click to expand...

It certainly show that the content is worth something, however, when it comes to tracking growth, I would add saves and clicks too. It appears that a pin that gets lot of saves but zero clicks requires a better CTA imo.