I dont understand the article google search is over as we know it

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don6644

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I dont understand that article from yesterday that says google search is over as we know it
so in the near future when you google something, you will get just a chatgpt answer? no blue links?
how are they going to make money doing this? where will the ads be?
 
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don6644 said:
how are they going to make money doing this?
Click to expand...
when you have so much money that you can't spend in 10 lives the goals change, it's not about making money anymore, it's about immortality, preserving the status quo, and control

don6644 said:
where will the ads be?
Click to expand...
probably served directly onto the user's device... or implanted straight into their minds via beams of certain frequencies that match the frequency of the thoughts formed by the brain, they have the technologies to do that now...
 
Google adword is their main way to make money, now Google has enough data to generate every answers of every search query, so basically you can say that, 99.9999% sites won't have even 1 traffic in the near future, because of the 1st page full of AI shit.

In short, 1st page is always full of answers, filled by Google (and your stolen contents), and buinesses buy ads on 1st page.
 
Search is changing from “10 blue links” to AI answers at the top.
Companies like Google and Microsoft Bing will still show links, but less prominently.Most people may just read the AI response instead of opening websites.Ads will likely appear inside the AI answers as sponsored suggestions or products.So the future is probably: AI chat first, traditional search results second.
 
Its not that search is dying, its just shifting format. Google will still show links, just wrapped around AI answers so users stay on the page longer. Ads won't disappear either, they will just be blended into those AI responses so monetization stays intact.
 
I don’t think SEO is over.
It’s just the lazy content game getting squeezed harder.


Google can answer basic info now, so those clicks will drop for sure.
But buyers still search, compare, check brands, read reviews, look at Reddit/forums, and verify things before spending money.


So the game is not just “rank one article” anymore.
It’s more about building authority around the whole topic.


Sites with brand signals, mentions, backlinks, community presence, and useful content will still survive.
Thin AI content sites depending only on Google traffic are the ones I’d worry about.
 
For informational simple searches people will use AI overview like today... But for deep search people still have to go to website one by one.... No matter it still pulls data from websites so websites / backlinks / social signals all are must and to be honest it already rolled out a year ago and informational keywords are not profitable anymore but brandable commercial intent keywords are the way to go and still a chance. So don't worry about it and keep doing what you are doing.
 
don6644 said:
I dont understand that article from yesterday that says google search is over as we know it
so in the near future when you google something, you will get just a chatgpt answer? no blue links?
how are they going to make money doing this? where will the ads be?
Click to expand...
Google search is over , means that AI is taking over and many people use it a search engine. That means fewer people look at major search engines like Google and the AI companies will give you better answers so you'd have to rank in the AI tools like chatgpt and not so much on other search engines like Google.
 
I don't think blue link fully disapperss. Google still make too much money from ads, they probably just mix AI answer with normal search result more and more.
 
The blue links arent completely disappearing, but Google is pushing them way further down the page to force AI Overviews right at the top. Basically, if a user can get a direct answer from the AI box, they wont bother clicking through to any websites, which kills organic traffic for basic information sites.
 
They’ll never kill the links entirely because they need that ad money to survive, google will just bake the ads right into the ai answers or stack them at the top like they've always done, It’s mostly just a new look for the search page not the end of the game for us.
 
Not really. Google isn’t just going to suddenly get rid of “blue links” they’ll probably put AI answers at the top, but the usual results will still be there underneath
As for money, don’t worry, they’ll still run ads—either in the regular results or blended into the AI answers
 
don6644 said:
I dont understand that article from yesterday that says google search is over as we know it
so in the near future when you google something, you will get just a chatgpt answer? no blue links?
how are they going to make money doing this? where will the ads be?
Click to expand...
it is more like an evolution of the search experience rather than the death of google search.ai can help google handle those simple requests but people will still need websites for reviews, products, services, research nd more infformation.the real question here is how will google keep the publishers interested in creating content if not many people are clicking through? the ads in ai search actually excite me the most.
 
I think that is the bigger issue. If AI answers most basic searches without the user needing to click, publishers will have less incentive to keep producing content. Google can monetize the search, but the real question is whether the whole web ecosystem still works the same way.
 
I don’t think Google Search is simply going to disappear and turn into a ChatGPT style answer with zero links.

I think search will become more of a hybrid experience. AI will answer more queries directly, but Google still needs websites, sources, shopping results, local businesses, and other content behind those answers. So for SEO, I think the bigger change isn’t “SEO is dead.” It’s that ranking in the traditional 10 blue links won’t be the only goal anymore
 
Basically, no blue links aren’t disappearing completely. Google is shifting toward AI answers, but links are still included for deeper research.


And ads aren’t going away either. Google already puts ads above, below, and sometimes inside AI Overviews, including in India.


The bigger concern is that users may click websites less often, so SEO traffic could take a hit. That’s the real change IMO.
 
404Ninja said:
I think that is the bigger issue. If AI answers most basic searches without the user needing to click, publishers will have less incentive to keep producing content. Google can monetize the search, but the real question is whether the whole web ecosystem still works the same way.
Click to expand...
Yeah, exactly. AI might keep search convenient, but if it kills the incentive for people to create original content, eventually there’ll be less quality information for AI to pull from. That’s the bigger ecosystem problem.
 
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