Are Twitter Threads Still the Best Way to Share Valuable Content?

Hi everyone,
I’ve noticed that some users continue to publish detailed threads, while others prefer short, standalone posts.
Do you think threads are still the most effective way to share insights and build an audience on Twitter, or have shorter posts become more impactful?
Would love to hear your thoughts.

I've started using Subscriptions and I tried a thread which was a Top 10 'listicle' type format.

I made 10-4 free to see and then #3 #2 and #1 subscriber only.

I picked up a new subscriber the following day, however there's no analytics to say whether it was due to the thread or whether they just decided to subscribe.

I guess I need to do more of them and see.

I think both still work. Threads are great if you've actually got something worth saying, otherwise a short post is usually enough.

Sterling Reid said:

Hi everyone,
I’ve noticed that some users continue to publish detailed threads, while others prefer short, standalone posts.
Do you think threads are still the most effective way to share insights and build an audience on Twitter, or have shorter posts become more impactful?
Would love to hear your thoughts.

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I believe threads allow you to become an authority because with threads you can explain complicated things to your audience and therefore you gain more trust from them.