Do I really need to reply?

T

therealyosif

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I feel like the reply-guy strategy in the info niche will just fill my audience with other info-niche reply guys who want to sell to me? Am I not right? What's the best way to grow and sell digital products?
 
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therealyosif said:
how to target people that would be genuinely interested in my content?
Click to expand...
Thats such a wide marketing question. There's so many ways to do so. What are you selling by the way?
 
MasonBookwright said:
As a starting point who is your product aimed at who will it help?
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high-potential men who struggle with discipline

gifted kid who wasted his 20s not taking action

high-iq men who knows what to do but doesn't do it
 
therealyosif said:
high-potential men who struggle with discipline

gifted kid who wasted his 20s not taking action

high-iq men who knows what to do but doesn't do it
Click to expand...
So if I am right you are looking for people who procrastinate, struggle following through, struggling starting and you are focusing on men.

Thats an interesting combination.

I would start on Amazon looking at authors who write in the same field and reply guy them.

Then branch out and see what interviews and podcasts they have done. Often these things are quite niche so it might open up other people and other areas to look at.

Edit: if you get the chance look into how mentalists do mind reading with Barnum statements rainbiw ruse and cold reading. Your target audience is wide as most people feel that way
 
I think you're probably right to some extent.
If all your growth comes from other creators in the same niche, you can end up building an audience of people who are also trying to sell rather than buy. That's not necessarily bad for networking, but it's probably not the audience you'd want for digital products.
 
therealyosif said:
I feel like the reply-guy strategy in the info niche will just fill my audience with other info-niche reply guys who want to sell to me? Am I not right? What's the best way to grow and sell digital products?
Click to expand...
The best growth usually comes from solving a problem for people who actually need the solution not just attracting attention.
 
Bit of truth to that. That sort of thing will most likely attract other creators in your niche, which isn't bad if they're your target customers. Not too useful if you're going reaching for end users.
Still worth replying though, if for visibility and the organic interaction, though probably not a good idea to have that your core strategy.
 
The key is attracting people who have the problem your product solves random engagement rarely turns into real customers.
 
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