Help with ads for replica clothes

pluggish

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Hi everyone,

I have a website selling replica clothes and would like to start running Meta ads. We have already tried account renting services but each time Meta rejects the ad before it can even start. We have seen competitors who run ads with pictures of the products (no price mentioned, just pictures), as well as other legit resellers who are able to post using the brand. I don't understand why the ads are getting rejected, as to Meta, it we could seem like a legit reseller.

I am now about to try the Cloaking method instead, however, I am not sure if this will help with the initial ad being approved, as it seems like a way to improve longevity of the ad (stopping Meta bots going to my website), rather than getting the ad approved in the first place.

If anyone has any ideas, or experience in this niche do let me know. I'm simply trying to get this campaign out there and approved in the first place. It may have something to do with my website being linked to the ad (prices are on our website), or the fact that there are pictures of the clothes on our Instagram. However, as I said, I have seen many competitors who have the same setup as us that are running ads, so I know it is possible.

Any help would be appreciated, not really looking for someone to sell their services, just some advice would be useful.
Thanks
 
Hi everyone,

I have a website selling replica clothes and would like to start running Meta ads. We have already tried account renting services but each time Meta rejects the ad before it can even start. We have seen competitors who run ads with pictures of the products (no price mentioned, just pictures), as well as other legit resellers who are able to post using the brand. I don't understand why the ads are getting rejected, as to Meta, it we could seem like a legit reseller.

I am now about to try the Cloaking method instead, however, I am not sure if this will help with the initial ad being approved, as it seems like a way to improve longevity of the ad (stopping Meta bots going to my website), rather than getting the ad approved in the first place.

If anyone has any ideas, or experience in this niche do let me know. I'm simply trying to get this campaign out there and approved in the first place. It may have something to do with my website being linked to the ad (prices are on our website), or the fact that there are pictures of the clothes on our Instagram. However, as I said, I have seen many competitors who have the same setup as us that are running ads, so I know it is possible.

Any help would be appreciated, not really looking for someone to sell their services, just some advice would be useful.
Thanks
Cloaking helps with longevity after approval, but it won’t fix the initial review if the ad creative or website is the problem.
For replica clothes, Meta is strict on IP infringement. Even if competitors are running, they probably use aged accounts, better creative (lifestyle shots, no direct brand logos), or different landing setups.
Try testing with generic images first, no brand names in text, and see if the site can be made less obvious during review.
Many in this niche use cloaking + farm accounts together.
 
Your ads are getting rejected because Meta’s bots pull text from your landing page, metadata, and even use image recognition to spot brand logos in your creatives before the campaign even launches.
Competitors make it past the initial review by separating their setup:

- The Creative: Avoid direct product close-ups with visible logos. Use lifestyle or abstract shots (e.g., someone wearing the hoodie from afar, or a box/packaging layout) without brand tags. Never use brand names in the ad copy or headlines.

- The Funnel: Cloaking is mandatory here, but you are misunderstanding how it works. A good cloaker shows the Meta bot a completely compliant "safe page" (like a generic fashion blog or white-label clothing store) during the initial review, which gets you approved. Once the bot passes, real users get redirected to your replica site.

- The Domain and Socials: If your Instagram or domain is already flagged for IP infringement, any ad tied to them will get hit instantly. Clean out your ad-linked IG page or use a completely blank one, and pass a fresh domain through the cloaker.
Get the safe page approved via a clean cloaker first, blur out logos on your initial creatives, and then scale.
 
Your ads are getting rejected because Meta’s bots pull text from your landing page, metadata, and even use image recognition to spot brand logos in your creatives before the campaign even launches.
Competitors make it past the initial review by separating their setup:

- The Creative: Avoid direct product close-ups with visible logos. Use lifestyle or abstract shots (e.g., someone wearing the hoodie from afar, or a box/packaging layout) without brand tags. Never use brand names in the ad copy or headlines.

- The Funnel: Cloaking is mandatory here, but you are misunderstanding how it works. A good cloaker shows the Meta bot a completely compliant "safe page" (like a generic fashion blog or white-label clothing store) during the initial review, which gets you approved. Once the bot passes, real users get redirected to your replica site.

- The Domain and Socials: If your Instagram or domain is already flagged for IP infringement, any ad tied to them will get hit instantly. Clean out your ad-linked IG page or use a completely blank one, and pass a fresh domain through the cloaker.
Get the safe page approved via a clean cloaker first, blur out logos on your initial creatives, and then scale.
Thanks, this is very useful. The cloaker I am currently using will install a plugin on my website to direct bots to site B (legit site) instead of site A (replica site). If the cloak is installed correctly, will it be ok to link the site A (replica site) to the ad straight away (before approval)?

I have brand names and logo on my website landing page, which I can change if necessary. However, if the cloaking is set up correctly, then I shouldn't need to do this?

Once again, thanks for your help
 
Cloaking helps with longevity after approval, but it won’t fix the initial review if the ad creative or website is the problem.
For replica clothes, Meta is strict on IP infringement. Even if competitors are running, they probably use aged accounts, better creative (lifestyle shots, no direct brand logos), or different landing setups.
Try testing with generic images first, no brand names in text, and see if the site can be made less obvious during review.
Many in this niche use cloaking + farm accounts together.
Thanks for the reply. If cloaking has been installed correctly and Meta bots are redirected to site B (legit site) instead of site A, then will this allow me to link site A to the ad initially? For example, if I make the ad creative very generic with no brands, but my website linked to the ad contains replicas, will the ad get approved if cloaking has been done correctly?
 
I think the fact that your ad wasn't approved is largely due to the content of your video and images.
Ah that makes sense. Do you know if tiktok is this strict with ad approval as well? I know Snapchat is quite relaxed with their ad rules
 
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