PIN-UP Partners – direct advertiser and affiliate program of the PIN-UP iGaming products | 10+ GEOS | CPA up to $200 | Revshare up to 50%

PIN-UP VICTORY BOOST: maximize the potential of World Cup 2026

PIN-UP Partners is ready to boost your CPA rate for extra FTD volume.

How does it work?
Current partners get a bonus for extra FTD. Example: +50% above baseline (best FTD month in the last 3 months) → x1.2 boost
New partners get a bonus for volume. Example: 500+ FTD → x1.3 boost, and 1000+ → x1.5 CPA boost

The World Cup 2026 hype + Mexico's passion for football = your perfect opportunity to scale your traffic.

Betting & iGaming
Facebook, In-App, UAC, ASO, SEO and other sources

The promotion runs from June 11 to July 19. Catch the moment, join PIN-UP VICTORY BOOST

If you're already our partner, get all the details from your manager.

During the World Cup 2026, Mexico becomes one of the key epicenters of football fever once again: the country is hosting matches, driving football and betting interest to the new heights.

PIN-UP Partners is currently running a promotion — PIN-UP VICTORY BOOST — so you can earn a higher CPA for additional FTD volume.

Current partners get a boost for growth against baseline. New partners get a boost for FTD volume during the promotion period. Maximum multiplier: x1.5.

Until July 19, 2026
Betting & iGaming

To participate, sign up via the link. If you're already a PIN-UP Partners affiliate, DM our manager.

Summer, sunshine, Cyprus, and the hottest offers

If you’re running traffic to CIS, LATAM, or Africa, make sure to visit Conversion Conf Cyprus. This year, PIN-UP Partners, Riddick’s Partners, and RedCore will be waitвing for you at the super booth G3.

Why it’s worth stopping by PIN-UP Partners:
— 10+ years of experience in affiliate marketing and a reputation as a reliable network
— three cooperation models: CPA, RevShare up to 50%, and Hybrid
— offers across the top-performing GEOs, tested and validated in-house
— a unique traffic payback model
— Traffic test compensation for trusted partners

All the offers come with strong retention, helping to keep players engaged and increase long-term LTV.

Moreover, there’s an additional feature for LATAM traffic: the collaboration with Sevilla FC. It boosts brand trust and improves perceived trust.

Don’t miss it:
July 23–24
Booth G3

To book a meeting, follow the link

Read this before launching in LatAm

Looking for emerging markets with high-quality traffic and strong scaling potential? Mexico and Chile are currently two of the most active betting and iGaming markets in LatAm — high digital engagement, a strong love for football and sports, and stable demand for iGaming offers. But the approach to each audience is different.

Mexico — local culture is the key to engagement

• Triggers: Mes de la Independencia, Día de Muertos, Las Posadas
• Games: crash + table casino games perform best
• Offers: free spins and welcome bonuses convert well
• Payments: local cash payments (OXXO), SPEI, bank cards

Chile — higher sports interest, easier to convert

• Triggers: football (Superclásico) + national holidays (Fiestas Patrias)
• Top games: Gates of Olympus, Sweet Bonanza, Book of Dead
• 94% of users have 3G+ access
• Payments: cards + Neteller, Skrill, MuchBetter

How to adapt creatives by GEO:
Mexico — focus on emotions, local culture, and familiar payment solutions; seasonal campaigns and popular gaming mechanics
Chile — sports context and recognizable game titles; emphasis on trust and simple user scenarios

Before launching on any GEO, always check:

• context and local events
• product/mechanics familiar to the audience
• offers and scenarios that lower the entry barrier

If you’d like to know what your CPA rate would be for these geos – contact PIN-UP Partners affiliate manager

This Match Will Move More FTDs Than Your Best Month Combined

Here's why: the Spain vs Argentina World Cup Final brings billions of viewers, millions of first-time bettors, and the biggest FTD spike sportsbooks will see all year. And it’s all in 90 minutes (or 120). If your traffic isn't here, you're skipping 2026's biggest revenue window.

PIN-UP VICTORY BOOST by PIN-UP Partners is built for exactly this moment!

How it works: the more FTDs you drive, the bigger your CPA boost.

• For existing partners*: +25% FTDs = x1.1, +50% = x1.2, +100% = x1.3
• For new partners: 100+ FTD = x1.1, 300+ = x1.2, 500+ = x1.3, 1000+ = x1.5

*Based on your individual FTD baseline. Ask your manager for details.

With Spain in the Final, LatAm engagement in sports betting will be at its peak. As Sevilla FC's regional partner, the product PIN-UP already enjoys strong brand recognition, making Mexico and Chile our top-performing GEOs for conversion and retention. CIS and Africa are performing well too!

Windows like this don't come around often. Message affiliate manager to get the CPA rate based on PIN-UP Partners’ unique prediction model

World Cup Final = Bigger Traffic. PIN-UP VICTORY BOOST = Bigger Payouts

The final stage of the World Cup already delivers the biggest betting traffic spike you'll see all year. Now there's another reason to scale it:

The promo PIN-UP VICTORY BOOST by PIN-UP lets you earn even more from the same traffic.

It works simply: the more FDs you bring in, the higher your CPA rate.

• For existing partners*: +25% FTDs = x1.1, +50% = x1.2, +100% = x1.3
• For new partners: 100+ FTD = x1.1, 300+ = x1.2, 500+ = x1.3, 1000+ = x1.5

*Based on your individual FTD baseline. Ask your manager for details.

So, where should you actually drive your traffic to squeeze the most out of this? Mexico and Chile top the list.

With Spain and Argentina in the Final, LatAm's massive football fan base is about to funnel straight into betting activity, and these two GEOs are already PIN-UP Partners' strongest performers for conversion and retention. Plus, the brand's regional partnership with Sevilla FC deepens player trust there. Add up to 50% RevShare, and every acquired player becomes even more valuable over time. CIS and Africa are thriving too!

Sign up for PIN-UP VICTORY BOOST or message affiliate manager in Telegram!

PIN-UP VICTORY BOOST is over. New opportunities for partners are still here

Our PIN-UP VICTORY BOOST promo officially ended on July 19. We want to say thank you to everyone who joined in, drove traffic, and made money. It was great watching you ramp up your traffic during this FIFA World Cup event. Hope you enjoyed it too.

PIN-UP Partners is still accepting quality traffic from the best-converting GEOs. We’re keeping our focus on CIS and LatAm.

We offer several partnership models: CPA, Revenue Share, Hybrid, and Spend.

Want to predict CPA rate based on your experience, GEO and traffic source? Contact a PIN-UP Partners manager and get a personalized CPA rate.

Vertical, GEO, Source: What Are You Scaling?

Hey everyone, let’s take a real pulse check on the market

Affiliates have been saying that over the last few months, it feels like the industry has gone through another major shift. Some of the usual strategies have stopped delivering traffic, while entirely new unexpected combos are suddenly popping off.

A lot of it depends heavily on the GEO and local events that are tough to adapt to.

If you’ve got a couple of minutes, drop your takes below:
— Vertical
— GEO
— Traffic source
— Payment model (CPA/RS/Hybrid)

No numbers needed, just a quick “we’re running it” or “we dropped it.” What’s on pause right now, and what’s performing so well that you can barely scale the budget fast enough? It is quite interesting to compare with what I’m seeing in my own stats.

A GEO That Actually Surprises You

If you think Africa is already overheated, then you haven't run traffic to the Democratic Republic of Congo yet. Here are a few interesting facts about the market:

• 116M people
• 60M with internet (and counting)
• $250M GGR per year

What makes it work:

• Low competition → cheap CPC/CPL
• Mobile money (M-Pesa, Airtel, Orange, Africell) — convenient and fast deposits
• Audience is growing, and you can work with both low-cost and high-cost traffic

Traffic holds steady year-round, with sharp spikes around major local holidays like Independence Day and New Year.

If you're looking for a new GEO to test, contact PIN-UP Partners manager and get a personalized CPA rate.

Running traffic to a GEO that hasn't gone mainstream yet

There are regions where you have to fight for every click. Then there's the Democratic Republic of Congo, where that chaos hasn't started yet. We checked it out ourselves

The market is estimated at around $250 million and isn't overheated yet, unlike neighboringNigeria and Kenya. The audience is already serious and ready to bet — about 60 million people with 3G+ internet access. The core demographic: males 18-34.

What to test first: Aviator, Jet X, Plinko, and Virtuals. CPC is pleasant, ad sets don't die after a couple of days, and conversion is pretty stable. Activity spikes around holidays — January 1, May 1, June 30, and December 25.

Cheap traffic can give you a FD almost immediately. With more expensive traffic, it's better to budget about a week for warm-up. Interestingly, premium traffic here responds well to Tier-2 approaches.

Creatives: sports themes work especially well, and don't forget about localization (we can help you with that and provide already adapted landing pages).

While other GEOs are getting more expensive, here you can quietly improve your skills on a market that will keep growing for years. We only recommend GEOs to our partners that actually convert.

That's why we already have a proven offer and creatives tailored to your source. Reach out to your manager and ask for the CPA rate that fits your traffic type in Congo!

10 Years, Dozens of GEOs — and Not a Single Universal Approach to Traffic

We’ve run thousands of tests with our partners and seen that the same traffic approach can perform very differently.

In one GEO, branded traffic works well. In another, a specific game mechanic performs better. Sometimes slots win, while in other markets local offline context makes the difference.

Over the past 10 years, we’ve tested almost every traffic source and approach. Some sources bring volume but weak quality. Others look expensive at first but deliver better value over time.

That’s why we built our prediction model. With just 50 FDs, we can estimate a campaign’s potential and see whether it’s worth scaling. Instead of guessing, our affiliates get the data early and optimize the funnel together with our team.

The model is only part of what we offer our partners:
— Our own product with strong retention: bonuses, promos and tournaments
— CPA based on the real value of your traffic
— Proven funnels for different traffic sources

In the next posts, we’ll break down several traffic approaches: where they work, where they don’t, and what affects profitability. Stay tuned.

Slot Traffic: When the User Is Drawn to the Game Itself​

In our previous post, we kicked off a series on different approaches to iGaming traffic. Now let's take a closer look at classic slot traffic.

What Makes It Different​

Users aren't just coming for a quick win, they're coming for the game’s visuals, storyline, theme. Everything matters a lot. That's exactly what we focus on in our creatives. This type of traffic often shows longer gaming sessions and stays engaged for longer.
In some GEOs, these players demonstrate higher average deposits and more predictable behavior. Yes, acquisition can cost more but the quality of the audience usually justifies it.

What to Keep in Mind When Running It​

Slot traffic isn't automatically high-quality. The final numbers depend heavily on GEO, source, creative and — most importantly — on how well the user's expectations from the ad match the actual product.

How We Work with Slots​

We give our affiliates all the tools to make slot traffic perform:

• A wide range of gaming products
• Flexible payout models: CPA / SPEND / RS / HYBRID
• Detailed analytics: overall / by players / by cohorts / by referrals / by promo

Running slot traffic? Let's talk about which GEO is most profitable right now. Sign up with PIN-UP Partners and message your manager.