Is anyone still scaling Facebook Ads steadily this year?
- Thread starter Kingen Agency Network
- Start date
- Oct 14, 2023
- 1,280
- 165
Definitely harder than a few years ago. platform is now run with higher CPMs, more competition, and less predictable performance due to slower for a lot of advertisers. from my observation, the accounts still scaling consistently are spending more time on creative testing than audience targeting bro.
Spark Marketing Agency
Power Member
- Mar 18, 2024
- 695
- 83
yeah, it's definitely more challenging now. scaling still possible, but it cannot easily predict as before. u can see that some campaigns take off immediately, and others need days or weeks before the algorithm finds the right audience.
PrincEEss
Newbie
- Oct 14, 2019
- 49
- 8
Economy is bad, business owner hold their money, users also do the same.
- Aug 10, 2024
- 540
- 84
Scaling up is more difficult now because you can't directly increase the advertising budget on a high-performing ad group; you have to create new campaigns, and campaign approval takes a long time.
scaling is much more difficult than before. if uhh are not producing huge amounts of creative nd doing ASC broad campaigns that are properly set up, then u will go broke with high CPMs.