Same post, same rules....why does reddit treat my accounts completely differently?

Hey all,
I am posting the same type of content on two different accounts, following the same subreddit rules but the results are totally different. One account gets normal reach and engagement while the other feels like it is being limited or barely shown.
Nothing is getting removed, no warning and everything looks fine on the surface but performance is completely different.
Has anyone else seen this kind of account level difference?
Would like to hear what actually causes this.

Reddit has flagged your second account. Are you running both the accounts on same IP and device? Their filters probably think you're trying to spam.

Hi @DaxHollis

Yes, I have seen this happen sometimes.

According to my personal experience, reddit does not treat all accounts equally, even if the content is identical. There seems to be some account-level trust involved based on history, activity patterns, engagement quality, and how the account has behaved over time.

I have tested similar posts on different accounts and sometimes one gets traction while the other barely moves. No removals, no warnings, just completely different visibility.

I think reddit is looking at much more than just the post itself. The account's overall reputation probably plays a role in how widely content gets distributed in the first place. That's why building a genuine history on an account is often more important than people realize.

yeah i have seen this happen before. even with the same posts, reddit seems to treat account differently based on past activity, engagement history and how much trust each account has built. one account can have stronger distribution signals even if everything looks the same on the surface.

DaxHollis said:

Hey all,
I am posting the same type of content on two different accounts, following the same subreddit rules but the results are totally different. One account gets normal reach and engagement while the other feels like it is being limited or barely shown.
Nothing is getting removed, no warning and everything looks fine on the surface but performance is completely different.
Has anyone else seen this kind of account level difference?
Would like to hear what actually causes this.

Click to expand...

This is caused by Reddit's hidden trust score If one account is newer, unverified, or has lower karma, the system automatically pushes its posts to the bottom where no one sees them.

DaxHollis said:

Hey all,
I am posting the same type of content on two different accounts, following the same subreddit rules but the results are totally different. One account gets normal reach and engagement while the other feels like it is being limited or barely shown.
Nothing is getting removed, no warning and everything looks fine on the surface but performance is completely different.
Has anyone else seen this kind of account level difference?
Would like to hear what actually causes this.

Click to expand...

In my experience, account history can make a difference. Even if both posts follow the rules, Reddit may treat accounts differently based on past activity.

What you may be having problems with is Reddit’s covert CQS (Contributor Quality Score) or an IP/device shadow restriction on the other account. Regardless of whether something is actually being restricted, any account that has a lower trust score will have posts silently restricted or hidden from the "Hot" list. In order to rectify this situation, you should warm up your cold account through organic upvoting or just get rid of it if its device fingerprint is compromised.

i think, the history and behavior of an account may play a key role in how content is received and how much visibility it gets.

Sometimes it's account history, audience behavior, past engagement, or just how the platform views the account overall. Not every account gets treated the same, even when everything looks identical on the surface.