200–400 views isn't necessarily a bad sign on TikTok, especially for newer or smaller accounts. In many cases, it means TikTok is testing your content with a small audience first. If people watch most of the video, engage with it, or rewatch it, the platform is more likely to push it to a larger audience.
I'd focus on improving the first 2–3 seconds of your videos, posting consistently, and sticking to one niche rather than jumping between different topics. Also pay attention to which videos get slightly better retention and engagement, then create more content around those formats. Sometimes one small change in the hook or video style can make a big difference in views over time. Good luck!
