I've noticed a lot of agencies offering account rental services popping up, and I'm looking to invest in one.

I know how to check and manage good accounts that can help with ad errors, but I'm afraid of failure; if a storm hits, I'll lose a lot of money. So what should I do first to stay safe?

I don't understand exactly are you trying to provide accounts or you want to buy from someone to use to make money ? What accounts specific you need? Then more peoples can help with advice

moltentomb said:

I don't understand exactly are you trying to provide accounts or you want to buy from someone to use to make money ? What accounts specific you need? Then more peoples can help with advice

Click to expand...

I want to provide accounts and learn from companies by trying out their services, and then do the same for my clients so that I can better support them later.

Same as in any other business and industry - you have to dip your toes, find good partners and learn in processes till you master the processes because always there will be precedents, no-one has been born ready for everything.

adsmaman said:

Same as in any other business and industry - you have to dip your toes, find good partners and learn in processes till you master the processes because always there will be precedents, no-one has been born ready for everything.

Click to expand...

But you can't just blindly compete with so many rivals, right? It's disadvantageous if you can't build a reputation, especially for your advertising account. If it's not genuinely better, I guess clients won't work with just one agency.

No great feat has been achieved with fear or suspicion in ones capabilities being a leading force. Yet, be smart and beware as it's a Wild West, especially if you're dealing with BH solutions.

@VictorCTR is right about keeping it lean. If you are starting out and terrified of losing cash, do not buy bulk inventory. Just act as a broker first... client orders, you buy from your supplier and deliver. Your margins will be smaller but you carry almost zero risk. Also you gotta price the storm factor into your service. if you aren't factoring a 15% replacement rate into your pricing, you are gonna bleed out the first time FB does a sweep. It's just the cost of doing business here, you can't avoid it completely.