How do I know what problems arise for clients that I could solve?

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Seekehr

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I've already somewhat picked a niche: "AI automation for businesses" but IM STILL getting told to 'pick a niche'. what do i even pick now?? i cant find clients even if heaven and hell switched places
 
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You mentioned you're targeting restaurants and pharmacies, so research the daily operations of those businesses. Make a mock business plan for a restaurant, get quotes from suppliers, look into licensing, etc. When you find friction points in your business plan, create a solution and sell it.
 
RR Ranking said:
That’s actually a solid approach — what you’re describing is basically problem-first business building (instead of idea-first).

Here’s a cleaner way to structure it so it’s actually actionable:

Start with one vertical (e.g., restaurants), then map the real workflow:

A restaurant day-to-day includes:

  • Supplier ordering + inventory management
  • Staff scheduling + payroll
  • Reservations / walk-ins
  • Compliance (health inspections, licensing)
  • Payments + accounting
  • Marketing + delivery platforms
Now instead of “making a business plan,” you:

  1. Shadow the workflow
    • Read restaurant owner forums, Reddit, reviews of POS systems, etc.
    • Watch where they complain: delays, waste, staff no-shows, high fees.
  2. Build a friction map
    • Where do they lose time?
    • Where do they lose money?
    • What tools feel outdated or fragmented?
  3. Turn friction into product ideas
    • Example:
      • Inventory mismatch → “auto-reorder + waste prediction tool”
      • Staff chaos → “last-minute shift replacement marketplace”
      • Delivery fees → “multi-platform order router”
  4. Validate fast
    • Talk to 5–10 real owners
    • Check if they already pay for partial solutions
    • See what they hack together manually
  5. Only then build/sell
    • Start with a tiny wedge feature, not a full system
One important pushback:
Don’t spend too much time on fake “full business plans” or supplier quotes early — those often create the illusion of progress but don’t validate demand. Real value comes from identifying expensive, repeated pain and testing if people will pay to remove it.
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can you stop fucking using ai PLEASE??
 
i am sure there are doctors/health specialist that could use services like that especially for big structures. Thats just an idea. Maybe a niche to pick.
 
Offer a business a free "AI audit" where you meet with them for an hour, chat about their business and their pain points and then present them a report on where your AI automations can help their business.

By not selling anything until you've taken time to understand their business, you gain credibility as well as increasing your chances of actually helping them with your AI solutions.
 
stanfernan said:
Offer a business a free "AI audit" where you meet with them for an hour, chat about their business and their pain points and then present them a report on where your AI automations can help their business.

By not selling anything until you've taken time to understand their business, you gain credibility as well as increasing your chances of actually helping them with your AI solutions.
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Yeah I've seen the free technique but I feel like I won't even get clients for free since it seems suspicious to offer such a big service for free
 
You already picked a niche. The problem now is positioning, not the niche itself. “AI automation for businesses” is still too broad, so narrow it down to one type of business and one result they care about.
 
Seekehr said:
Yeah I've seen the free technique but I feel like I won't even get clients for free since it seems suspicious to offer such a big service for free
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It's not suspicious because you are getting paid for implementation. If they implement themselves that's the risk you take.

But even then, you've got real life business data and experience which will help you with your next audit too.

My experience is that closing 50% of your audits into paid implementation is a very reasonable goal. The whole audit process takes you from 'salesman' to 'trusted advisor'. Not many salesman take an interest in their business, they just want to sell them what they've got. Already you're different because you aren't selling anything until you intimately know they will benefit from it.
 
The niche isn’t really “AI automation,” that’s just the tool. Your real niche is who you help and what expensive problem you solve for them. Like “AI follow-up systems for gyms” is way easier to sell than just “I do AI stuff for businesses.”
 
“AI automation for businesses” is still way too broad — niche down by industry + specific pain point, like “AI appointment booking for dentists” or “AI lead follow-up for realtors,” because clients buy outcomes, not AI.
 
Seekehr said:
Yeah I've seen the free technique but I feel like I won't even get clients for free since it seems suspicious to offer such a big service for free
Click to expand...

For now, pick just one friction point your leads likely have and open with that. Don't lead with AI, lead with "inventory management", "fewer missed orders", or something similar. As you gain more clients, you'll naturally identify new problems to solve.

Realistically, if you've never seen restaurant back-of-house operations, you're likely going to have trouble identifying their pain points. Even so, as an outsider you can still target the obvious bottlenecks and build from there. Once you're familiar with how your client industry operates, it becomes much easier to quickly identify which of your services match their needs. To you it's a quick checklist, to your client it comes across as a 'personalized audit'.
 
"AI automation for businesses" isn't a niche, its more of a service or category of services.

Finding a niche can be easy and hard but if you want to find one easily you need to ask yourself "what industry you know well?". You don't need to tell anyone here but i'm guessing you have worked in an industry before as most have in their normal 9-5 job. Pick that niche, and focus your ai automation services around that niches struggles/workflows.

Hope that helps, good luck.
 
Since you've already chosen AI automation for businesses, try focusing on a specific industry or type of business within that niche to better target your potential clients and understand their pain points, which will make it easier to find and attract them. Consider doing some research on the common challenges faced by businesses in your chosen area and how your AI solutions can directly address those issues
 
Instead of picking a super specific niche right away, try focusing on a particular type of business within your AI automation umbrella, like e-commerce stores or marketing agencies, and then start reaching out and asking about their biggest pain points. That way, you'll uncover real client problems you can actually solve, and find your niche organically
 
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