I found that posting at least 3 times a week, but no more than 5, helps maintain a steady flow of engagement without overwhelming the audience. Focusing on shareable content, such as short videos and relatable posts, has also been key to my success, with one of my pages seeing a 25% increase in shares and a 15% increase in comments over the past 6 months. Additionally, utilizing Facebook's built-in features like Reels and live streaming has helped increase my reach by 30% and engagement by 20%. By combining these strategies, I've been able to grow my page's audience by 50% over the past year, despite the platform's declining popularity.