Competitor analysis is the way to start with. Then initially do everything what your competitor has done. Once you done with this, improve yourself to become better than him.
Competitor analysis is the way to start with. Then initially do everything what your competitor has done. Once you done with this, improve yourself to become better than him.
It would honestly look more impressive to put 'Learning SEO' in Occupation, much the same as I wouldn't use 'IM Specialist'. I find the best tools for competitor analysis is Ahrefs, ScreamingFrog and some uses of Scrapebox.
Don't use the boiler plate product descriptions. Rewrite them all to be unique. Optimize product title tags for CTR and long tail keywords. Also, I'm sure Shopify takes care of this, but make sure all of your canonicals, sitemap, and internal linking is on point. If you have a big site, that'll help with indexation.
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