How I Rank Sites
Amazingly enough, SEO is confusing to most people. Apart of any good journey, I decided to make a post
about how I rank sites, and plan to rank all sites I ever make.
Before anything, I want to suggest you get a good aged domain. And realize that the sandbox / link velocity / link waiting period has some merit. The best way to beat this is to be consistent with your link building and keep working.
1. Follow all onsite SEO Guides...
On site IS the single most important parts of ranking a site I do. Some more important elements:
- Interlinking that looks natural.
- Low KW Density (Under 3%)
- 1K + Words per article for medium to high difficulty KW
- 500 + KW for easy difficulty KWs.
Some distinctions I want to make about building your site. Content carries the weight of the site. Google is smart, we all know that. You do not need to spam a KW. Have it in the text a couple times and ensure you write articles which will help who visits your sites. That is the focus
No site is ever a 'Micro Niche' or 'Authority'. A site either covers multiple topics and related questions or a few. A site should always naturally expand into what we consider 'Authority' with over 100 - 500 articles. You need to keep building content all the time.
2. Building Links.
When ever I build links, I mix it up. I want some 'low quality', some 'blog posts' some 'PBN', a few EDU/GOV. This is to mimic natural.
When ever I build links, I keep adding content to make it look natural. In addition, I need to justify the links. You should not spam links if you site has 5 articles with 500 words each. It does not make sense.
The real power of how I rank sites is this back linking strategy.
Web 2.0s.
Parasites, Web 2.0s, PBNs are all variations of the same thing. It is a buffer in the form of a blog to funnel links through to give juice to your main site.
A good Pyramid has a tier one of some form of web 2.0. With other, lesser quality links pointed to the 2.0.
I prefer a handful of high quality 2.0s as my foundation for all sites. You could call these 2.0s a PBN. You can re use a good 2.0 for multiple sites. Once it has some juice, it is good to go.
Velocity matter with link building. I get a few high quality links up, then I start a steady stream of links. It does not matter if you have ten links a month or ten thousand. Natural is a steady stream and that is how I rank.
I prefer three or four tiers when building links. Tier one are always high quality web 2.0s. As aforementioned, I filter in other stuff to look natural.
Tier two is often automated web 2.0s. A lot of them. Exact match KWs. I want to power up my high quality 2.0s with quality.
Tier three is what most people consider tier two. Blog Posts, Wiki Links, Edus, Govs, PBN, SAPE, anything will work. It is not GSA spam. I prefer 'higher quality' on even my tier three. I make my 2.0s my own little PBN.
Tier four is my spam. I hit it with anything and everything. Fiverr, SEO Clerks, GSA Blast, Xrummer Blast, anything.
Each of the sites I am building in this journey are all adventures in practice. One site has a normal three tier link strategy with 2.0s. One will use Parasites. I will play with things. In general, I prefer four tiers and I re use the tier one for different projects.
Keep in mind, I like variety. Although I use the same thing, I make sure I use some type of variation with low quality junk in moderation.
3. Social Signals.
I think in terms of justification when building links. I keep adding content the entire time to make it look like my site is growing and getting links because it provides quality information. I also use the same strategy with Social Signals.
Before I played a smaller game. I would get a tweet service to blast my site to 'real' followers.
I have used a variety of social providers. Now I am stepping up my game and used a higher velocity of social signals dripped over 30 days as I build my links to kick my site into gear.
I want some signals to justify the links. I repeat myself because my goal is to look natural. Natural means for every few links, I get some social signals.
4. Niche Interaction.
My final step, last thing I do, are Facebook Groups, Forum Interaction, and Fan Pages. This is drive traffic to my site and also, justify links by real interaction with my target audience.
Niche interaction can include buying ads. I have done it on Facebook and Adwords. Again, it all looks natural if I start getting traffic from Facebook while I have a Fan Page and have been pimping my site in Face Book groups.
5. Enjoy the rankings.
This is nothing revolutionary. My biggest site I 'ranked' before I knew SEO a year ago. I used the same strategy, but in a larger scale. I have nearly 10K links pointed directly at my money site now, and I have not been hit. The reason? It looks natural. 1K links are from forum interaction. 1K are from social media blasting and interaction. It all looks like people liked my site.
I hope this helps somebody.