Spent the last 2 hours going through this guide.
5 modules in total as follows;
Module 1 - Getting Started
How to position yourself as an expert within your niche
Some great info on where you can smoke a water pipe in Sarajevo.
Researching your niche
Launch types/Expectations and which you should choose
Timeframe/budget/planning
Module 2 - Product creation
Getting in the right mind-set, organization
eBook layout/formats/styles
Writing the ebook/content and touches on outsourcing
Module 3 - Sales copy
This contains a case study of meathead and bryanon's last product (KFS)
Analysis of the sales letter/reasons behind writing everything
Some great tips on lowering refund rates.
Module 4 - Final prep
Payment channels - Paypal etc
Importance of testimonials and how to get them, if you can't find someone to review your product using their methods, they offer to review it for you. (penis enlargement guide coming your way).
Module 5 - After product creation (Backend etc)
Make your customers feel like kings and triple your profits.
--- i'm sure i've missed some points, but you get the gist.
All in all, this guide goes through a large proportion of what you need to do to get your foot in the door regarding WSO/ebook creation. There's nothing ground breakingly new, but it does cover all the basics and gives you a few bonuses along the way, one pretty good one too mind you (read about it on BHW a while ago, wasn't' available in the UK at the time), so for that one little bit of information (+ tips on lowering refund rates), this guide was worth it.
What I hadn't realised before buying this was that it is focused a bit more towards WSO products (for sale in forums), i'm probably getting that vibe because of the KFS case study. While they did a great job with that, it's huge success was down to it being the first quality guide in site flipping arena *results really not typical is what I'm trying to say. That being said this IS a solid guide for anyone who wants to get to know the basics of WSO creation, if you've been around the block a bit, wasting your time on forums for months on end.. you might find a fair bit of this guide is common sense and a little fluffy in places BUT it still is a good foundation. If your new around the product creation area you'll defiantly get what you paid for.
Money back guarantee anyway, so you don't really have anything to lose!