Title: What are the reasons of new Google Ads accounts to get suspended?

[Xue ji]

People mostly complain about account suspensions even when they're just starting a new campaign. For those with experience running Google Ads, what are the most common causes? Is it usually billing, advertiser verification, landing page issues or something else?

 

[securespend]

New Google Ads accounts are suspended mainly due to payment and violation of Google policies, the biggest reason being the verification issue, where when the card name, profile name and identification documents do not match or VPN and proxy are used, Google considers it fraud. The second reason is the use of a wrong card, virtual card or prepaid card and the use of a website that does not have a privacy policy, contact and about it. In addition, creating accounts repeatedly from the same IP or computer and not verifying on time are also major reasons for suspension. To avoid this, always use a real name, real card and the correct website and run campaigns with a small budget in the beginning.

 

[sam.hunt0710]

Currently it seems to be Circumventing Policy : Advertiser Verification , trying to figure what is triggering that issue.

 

[Sparta Linda Agency]

It's usually a mix of verification issues, billing problems, etc that don't fully meet Google's policies.

 

[sventhomisson]

Make an MCC and make accounts from it, they tend to get bothered less.

 

[Jams Wilson]

Love to know too.

 

[3 D]

My advice is to check the suspension email first instead of guessing because it usually helps you understand what needs to be fixed before you appeal.

 

[blackfighter01]

From what I've seen, its usually billing, verfication or some policy issue with the website. Check the suspension email first, it should give you a better idea of what actully wrong.

 

[ellawilson]

Sometimes the landing page itself raises red flags check it carefully before appealing

 

[AdTarzen]

From my experience, it's not always about billing because sometimes the website, business details or verification status can cause problems even before a campaign gets much traffic.

 

[JaneJaneJane]

For my clients suspensions are ususally bcuz of two main reasons:

1. Billing
2. Policy vialotions (phishing, cloacking, bunisess practices..)

 

[Diancie]

It could be related to the website or the account details rather than the campaign itself also check the suspension notice first because the google gives different reasons for different cases.

 

[Sweet little problem]

Honestly I think billing and landing page issues are worth checking first, because the suspension notice usually gives the best clue about the actual reason.