1. Facebook BM2500 (Business Manager 2500)
This is a high-end business manager designed to handle large-scale ad campaigns.
Number of accounts: Allows up to 2,500 ad accounts.
Spending limit: Usually an Unlimited account (no daily spending limit), allowing spending in the billions of VND per day.
Trustworthiness: Higher trustworthiness than regular BMs (BM50, BM350), less prone to unexpected account suspensions, and prioritized for faster ad review by Meta.
Obtainability: Usually granted to partners with a large and stable spending history or upgraded through intermediary agencies.
2. Facebook Agency Account (Agency Account)
This is an account provided directly to media companies or official partners (Partners) of Meta.
Top Tier: Considered Meta's most powerful account type, surpassing the BM2500 in control and flexibility.
Account Billing: Agents typically use Account Billing (post-payment), requiring no upfront funds or personal Visa/Mastercard.
Exclusive Support: Direct connection to Meta's technical team for quick resolution of issues (appeals, technical errors).
Exclusive Access: Access to the latest tools and ad formats not typically available with an account.