How much do you usually spend on ads per month?

I forgot to mention one thing, the reason they spend that much at the start is because their content, campaign setup, and pixel were already in place and had been running before. Maybe they just wanted to check if the account was working smoothly,

I’m not completely sure.

Sometimes they still launch new campaigns, but I’ve noticed they usually keep the budget pretty high, around 100–200 bucks.
and this is per day, for new campaigns? possible they already have idea on that niche before launching - like maybe a different brand but same niche would make sense
 
Ad budgets are really dependent on the segment and campaign goals — some months our clients spend a few thousand, others tens of thousands. It’s more important to optimize allocation and test continuously, rather than just pouring money into a single ad group.
yes, that is understandable. but what would you say a starting amount would look like? and what niche is it for?
 
2000-3500 depending on offers and 100-200 for trial and error
 
I usually invest between $5000 and $8000monthly on ads, but I significantly ramp up my spending—to between $ 400and $ 800 per day—during my project's peak season.
what project, niche are you in?
 
In most cases, I’ve seen better results when spending is consistent rather than high in bursts - Facebook’s algorithm seems to favor steady spending patterns for learning and optimization
 
In most cases, I’ve seen better results when spending is consistent rather than high in bursts - Facebook’s algorithm seems to favor steady spending patterns for learning and optimization
hmm, what niche do you think is best w this approach?
 
I don't understand what problem your question is trying to solve, but I work with some advertisers that can spend millions of dollars a month.
trying to gather data, like a case study before deciding on a niche with my budget to run ads. so, really interested with inputs re their niches, and budgets :)
 
My client is currently spending >$2 million per month on gambling and financial ads, which are the products that need to use the most powerful accounts.
 
on average, 800ish a day across multiple niches. from pet accessories to funding pools / signals etc
 
Depending on what niche you're in, if your in the main stream niches you would expect to pay anything from $80 to $150 a day just to get some traction.
 
Good point — niche really matters here.
I’m mainly in e-com and finance, and both dropped hard post-update.
Curious if lifestyle or entertainment pages are seeing the same dip.
 
I spend $50–$150 per month for my hobby site, just to increase page views and engagement.
 
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