Update (here again, this time in the right thread
)
They finally approved the update. Man, this was nasty. I spent 3 weeks guessing whats wrong with my app and app store description.
The problem is: The rejection is really vague. They say:
And this can many a lot of things. It just leaves you guessing. Is the UI the problem? The binary code? one specific feature? The app title?
I improved my entire app, changed its design, changed its branding, added new features, onboarding, paywall, etc. but NONE of that was ever the problem. According to them, the screenshots were the problem. Specifically, as they write: "metadata". The metadata includes the title, keywords, app description, subtitle and the screenshots.
After every rejection I asked them: Whats the exact problem? can you be a bit more specific? but they just kept copy and pasting the same reason above until I requested a call with them.
I mean, it is also in their interest to fix this problem as soon as possible. I believe they have a lot of things to do, many apps to review. I don't know why they wouldn't just say the exact reason. I mean, lets be honest, the guys are looking at something specific and say "Nope, he didn't change it - rejection". Sometimes the app review took 15 minutes until they rejected it. So they were definitely looking at ONE specific thing they wanted me to change, I just had no idea what it was.