Click and impressions on FB have disappeared for no reason?

mr squirrel

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Has anyone else noticed in the past week or so any changes on their FB campaigns? I was humming along quite nicely getting lots of impressions with a very good CTR and CPC and I paused one of my ads for a day then started it back (without any changes) and it has been 2 days and my ad has not reached 1 person?! WTH? :confused:
 
I haven't faced any such problem. Everything is running smoothly.
 
Ok. Glad to hear you aren't seeing any problems. Gives me hope its just a coincidence on my end :). One other weird thing I've noticed is on new ads I set up no matter how high I set my maxium cpc, I don't get any impressions. It seems the only way for my ad to "kick off" is to choose the "Let FB optimize.." option and then adjust down.
 
Try to contact Facebook support, if you have a legit ads account. If not let it run like that for few days, then retry.

It looks FB as put some sort of limits on your account or it could be an internal system error. Nobody knows except FB themselves!
 
I think it may just be coincidental stuff. Maybe the niche I'm targeting had an increase in competition. I'm starting to see some hits trickle in now so hopefully everything will go back to normal soon.
 
thats why youre not supposed to pause a campaign...ever
you should be happy its even running

otherwise this happens everyy time
 
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