For some reason BHW doesn't want me to post a detailed, informative thread, so bear with me.

I have my first client meeting on Friday. What do I need to do to make sure that I really impress the client? I sent out 36 packs, and this is the only one who even visited the link to the special offer they were given. I need this client bad.

I also want to know how I can sell them on social media.

Its better you make a free offer to this client for say some days and then you can get him easily.

First off, change the mindset... you dont need the client bad, they need YOU bad. Walk in with confidence, with your homework done, your facts straight, and knock em dead. Hot chicks act like they could care less, and get all the guys wagging their tails like lost puppies at them... fat chicks act desperate and get zilch. Be the hot chick, he needs you and YOU have to decide whether you want him as a client or not. Now, on to the other things...

Do your homework. How much traffic does the site get monthly? What keywords do they already rank for organically? Do they do any PPC? (All info u can get from the freebie version of SEMrush). What's their website like? Do they properly use title tags, meta tags, etc? How well does their site grade against the Top 18 ranking factors? (see SEO Master Certification)

What keywords are they not ranking for that they should? What is traffic look like for those unclaimed yet highly relevant keywords? I was surprised the other day to find out that the phrase 'armoured -----' outranked the phrase 'armored -----' in monthly searches, and its just because of the way Brits spell it vs. Americans.

Do you know what their typical, average sale is? Do you know on average, how many sales per week or month he makes? Do you know, based on his industry averages, what his average markup is? How long on average, does a typical customer stay with him - months? years? How many leads does it take him to get 1 conversion? How long does it take? This information is worth pure gold to you, and him. Pure gold.

Do the research, come armed with facts, and blow it out of the water. He needs you, not the other way around - and dont you forget it.

Good luck man....A lot of good points. You got to go in there acting like you know your shit even if you dont. You have to act like ok if they dont hire me there going to wish they had!

Dont go in cocky of course but confident. Dont say things like hmmmm, not to sure have an answer for everything! Keep us posted

Originally Posted by Balthazshar

Do you know what their typical, average sale is? Do you know on average, how many sales per week or month he makes? Do you know, based on his industry averages, what his average markup is? How long on average, does a typical customer stay with him - months? years? How many leads does it take him to get 1 conversion? How long does it take? This information is worth pure gold to you, and him. Pure gold.

What steps would you usually take to acquire this information?

And that was a great post. I'm gathering the other information as we speak. Much appreciated!

The Dentist also told me that he has the cheapest price on implants in town, and would like to market that on twitter & facebook. This is why I want to know how to pitch social media campaign management.

I had an OB-Gyn call me this morning, and they want me to meet with them tomorrow also! They don't have a website, so I told them as incentive for letting me work with them, I would build their website for free. I plan on charging for hosting, though. What should I charge for hosting?

Where a shiny white suit, lots of Gold and a ton of Jakar cologne, eau de toilet.....Use command words like, Fuck and Rape.

Originally Posted by Balthazshar

First off, change the mindset... you dont need the client bad, they need YOU bad. Walk in with confidence, with your homework done, your facts straight, and knock em dead. Hot chicks act like they could care less, and get all the guys wagging their tails like lost puppies at them... fat chicks act desperate and get zilch. Be the hot chick, he needs you and YOU have to decide whether you want him as a client or not. Now, on to the other things...

I'm pretty sure that fat chicks get zilch is not because they act desesperate but because they are fat...

Originally Posted by Balthazshar

First off, change the mindset... you dont need the client bad, they need YOU bad. Walk in with confidence, with your homework done, your facts straight, and knock em dead.

This man speaks the truth. In any business transaction, the (most) needy part gets the shortest straw. KNOW that you have something of value to offer them. This may seem like just a morsel of advice, but it took me a long time to understand it and apply it.

Also, tame your mind and discover there is a HUGE difference between NEEDING something and WANTING something. Yes, you want to land this client, NO, you DON'T NEED him, he needs you. Understand that you don't really need anything, you just want things. Understand this and you'll have the upper hand (your confidence will shine through). To NEED is to be already defeated and taken advantage of.

Don't overdo the info that you share. Gather some data, as others have said...Traffic Travis or SEO Suites can help, but we found that our first client didn't care about the details, he just wanted to know what we could do to get him more sales. Still, get the info for him/her so you can speak with confidence, but focus on how you will benefit...if I have a compound fracture, I don't care about the details of how my orthopedic surgeon plans to fix me, I just want to be put back together. As we used to say in the brokerage house: Sell the sizzle, kid, not the steak. ;-)

I love these threads.. Real results.... Do make sure to keep us informed on your progress..

Everyone pretty much have said it already, just be confident in yourself and make sure you win over the client. One other thing, if you don't end up getting him on your side, it's not the end for you, you will have many other chances, but it'll be a great learning experience.

Good luck and enjoy yourself!

I know a lot of guys say don't come out without a check but how can you "really" know what they need until you sit down and talk? ... LISTEN and they will TELL you what they want even if they don't say SEO .. the bigger money comes from putting a custom package together.

Caveat .. if he says I want this and that here is the check TAKE IT :-)

JQ

Thanks for all the info. I'm going to kill it tomorrow. I know it.

If he wants to sign up on the spot, how do I handle that? Do I tell him I need to write out the contract and get back to him, or is there another way you all do it?

Originally Posted by Ysrayl

Thanks for all the info. I'm going to kill it tomorrow. I know it.

If he wants to sign up on the spot, how do I handle that? Do I tell him I need to write out the contract and get back to him, or is there another way you all do it?

I usually sign a receipt (not too detailed) and deliver the contract later.

Good luck today man...let us know how it goes!!!

Originally Posted by roamer

I usually sign a receipt (not too detailed) and deliver the contract later.

Yea that'll work too...just get everything in detail and do what Roamer said

All the best

JQ

"You are trying to post a message that has triggered our moderation system. Double check our rules to make sure you are posting something that is appropriate. We don't tolerate any selling, posting contact information, urls, swearing, giving thanks ect... Please understand this is to protect our community from spammers. Once you have been a member of BHW for a longer period of time this limit will be removed. Thank you!"

So gay. I had a really great post filled with good news, but nazis obviously run this place. Look, I've been here since October, and I have 9 posts. Not because I haven't been on the site, but because I come here to acquire knowledge that I can APPLY. I advise my fellow noobs that are reading this to take action.

Originally Posted by Ysrayl

"You are trying to post a message that has triggered our moderation system. Double check our rules to make sure you are posting something that is appropriate. We don't tolerate any selling, posting contact information, urls, swearing, giving thanks ect... Please understand this is to protect our community from spammers. Once you have been a member of BHW for a longer period of time this limit will be removed. Thank you!"

So gay. I had a really great post filled with good news, but nazis obviously run this place. Look, I've been here since October, and I have 9 posts. Not because I haven't been on the site, but because I come here to acquire knowledge that I can APPLY. I advise my fellow noobs that are reading this to take action.

Put your post into a docshare and then drop the link here. You might need to be creative when dropping the link, like hxxp://www(DOT)site(dot)com

Originally Posted by krzysiekz

Put your post into a docshare and then drop the link here. You might need to be creative when dropping the link, like hxxp://www(DOT)site(dot)com

I shouldn't have been so harsh on BHW. I'll post in-depth later

Something that I have found is when it comes to the price is approach it like this:

Ask them how much leads they get from yellowboook or other advertising? Of course they will say zilch then you ask them to take a small portion of that marketing budget and try your services out for 6 months. After the first 6 months you will re-evaluate the business and increase the price.

Works everytime. Its a lot easier to ask them to re-allocate money then to ask them to come up with "new" money.

Great info above. Be passionate when u speak about what you do. Also dont leave out what their competitors are doing which they are not doing and how you will help them do it better. Clients love it when you will hold their hand while going into combat

Want to know how my Friday went? Visit the link below.

hxxps://docs(dot)google(dot)com/document/d/1nSad-W8d71YyXai_XbvjhARdTeU_RUwlTGr2K_v7w30/edit

Congrats on getting the meetings.

Now you only have to close the deals and get paid. Looks like you will get 2 maybe 3.

Can I ask why you choose upfront full payment instead of a "set up fee" and a monthly maintenance fee? To me that would hold more promise for a long term client "afraid to end the service" that his ranking would drop.

But again good going out and getting the face to faces.

Offer free service for first 5-6 client and give them your best to get some testimonial. Then you can charge your client whatever you want but it also need to be specific.

Give them some extra. Build a good relation with all of the clients. Then Boom Boom .. then things will run autopilot.

Well done! You really need to be careful about taking on cheapskates (like the dentist you mentioned). I had a similar client and ended up doing way too much work for $1200. I allowed $600 upfront to reduce the client's risk, but he wanted a ton of changes. Sometimes, it's just not worth it, especially if you have other potential clients lined up.

What else is in these "packs" filled with green army men that you send? Looks like it's converting fairly well... How many did you send total so far?

Originally Posted by Ysrayl

Want to know how my Friday went? Visit the link below.

hxxps://docs(dot)google(dot)com/document/d/1nSad-W8d71YyXai_XbvjhARdTeU_RUwlTGr2K_v7w30/edit

I just place your message here so people can read it. If that is not OK with you then let me know. This is so people do not waste time on the google doc.

Ysrayl's story

I met with the dentist at 8am on Friday. I wanted to make a good impression, so I made sure to have a few things with me:

1. A "padfolio" from wal-mart (basically a leather portfolio with a notepad and a business card holder inside.

2. An SEO report card of his site (I just did a search for "free seo report" on google)

3. A printout of the google search results for the most lucrative keyword

4. SEO proposal from Taktical's thread

5. SMM proposal from Tactical's thread (the dentist mentioned he wanted to get info out on facebook & twitter so I printed this out also)

6. Client Assessment worksheet from the WSO, "Calvin Merrick Poor Mans Offline Consultants Forms Kit"

7. Google keyword tool printout

8. A printout from Google Analytics website (just an info page explaining what google analytics is to show that all the metrics will be recorded and I will keep the client updated regularly)

9. A printout from Klout (same as #8)



I shaved the night before. Wore a suit & tie with a leather jacket. Tied my locks in a ponytail. Popped a piece of Winterfresh in my mouth. I was just too cool and professional-looking!

The dentist turned out to be a sceptic and a bit of a cheapskate, so I told him I would list him in Google Places and make sure he stayed there for 90 days for $1100 upfront. He agreed to pay me next Friday, we shook hands, and I left. I went home to take a nap before my meeting with the gynecologist, and was awaken by a phone call. It was the dentist. He said, "You should never pay anyone up front. Let's do this instead: I'll pay half on Wednesday, and the other half in 60 days. That way the money will motivate you to 'do your job', and I want you to really stay on top of sending me regular updates blah blah blah"

Basically he was tryin to dictate shit, which is so not how I roll. I was half-asleep, so I told him I would consider and call him another time. I'm going to tell him he can pay me $700 now, and $400 in 30 days for a 60-day contract. OR he can give me $650 for a 30 day contract. If he asks about the original deal I will say, "I found fault with our original deal. It really wasn't fair to me, and you also seem to have found fault with it. Since we both have found fault with that offer, I think it's best to throw it out, don't you?" I don't care. I'm not working for Negative Nancy for 90 days. For $1100? NO WAY (I have $0 in my pocket, and am surviving on $67 weekly unemployment checks, and $200 foodstamps/monthly)

I was supposed to meet with the OB-Gyn at 2:30, but ended up waiting in the lobby for over an hour, only to wait another 20 minutes in an examination room. When I finally met the doctor, he had a nurse sit in with him (she was too fine. a straight up MILF! but that's kinda off topic..) We spoke for a while, and decided we would have a second meeting next Friday at noon. I left the client assessment worksheet with him to fill out (I will calculate his ROI in the next meeting) and he wrote down a list of keywords he would like to target (amazing. not 1 keyword targeted the area. basically a bunch of pelvic ailments and fem probs. this should tell you how much these people know about what we do). He also asked me to email him so website designs (I told him I would design his website for free if we decided to work together). There's tons of free WP themes on Blackhatworld, that I will email to him after posting this. This looks like it's going to be a sale also

As I was in the meeting, I got a call from an unfamiliar number. On the way out, I returned the call and it was a plastic surgeon who I had also sent a pack to. He thought it was "intriguing stuff". We agreed to meet Tuesday at 4:45.

I placed a green army man in the packs to increase the chances of the pack being opened. The surgeon was curious about it. The OB-Gyn saw the army man and thought people were "coming after" him lol.

All in all, this all looks very promising for me! I owe it all to Blackhatworld. I don't have many posts in the short time I've been a member, but that's because I've been too busy applying what I read. Wish others would do the same. It's as simple as getting up and doing it.

Sounds really good! Keep on the good work and I am sure you will see great results. Just make sure you are not crawling on the ground for your clients. I already see that you are not doing that, which is good. Be nice, but do not let them fool you around.

Great to read your story and sure it will be an inspiration to a lot of people here!

Originally Posted by PHustler

Congrats on getting the meetings.

Now you only have to close the deals and get paid. Looks like you will get 2 maybe 3.

Can I ask why you choose upfront full payment instead of a "set up fee" and a monthly maintenance fee? To me that would hold more promise for a long term client "afraid to end the service" that his ranking would drop.

But again good going out and getting the face to faces.

He asked what I normally charge for the full IM suite (SEO, Map placement, SMM) and I said a low figure would $2200/mo. He said he wouldn't be able to afford my services because his budget is more like $2500/yr. So I told him I would put him in Google Places for 1 keyword and make sure he stayed there for 90 days for $1100. I did this because it is no problem to keep him in Google Places once I have him ranked there. The area I'm targeting is my home town, and whoever is doing SEO for these other business are out of their league when I step on the field. Why? Because of Blackhatworld!

Today I went back by his office to talk to him about the ludicrous offer he made me. I left a note with the receptionist that said:

"Hi Dr. Scott,

Unfortunately, I am can not agree to the offer you made me Friday. But not because I don't like you. I have to pay my outsourcers to get this operation started, and $550 will not leave much money in my pocket. What I can do is $800 up front, and $300 in 30 days. 60 day contract. I also will target 3 keywords for you, instead of just 1. Give me a call.

-name"

Waiting to hear back from him now.

Originally Posted by destination-target

Offer free service for first 5-6 client and give them your best to get some testimonial. Then you can charge your client whatever you want but it also need to be specific.

Give them some extra. Build a good relation with all of the clients. Then Boom Boom .. then things will run autopilot.

My fathers slaved for this wicked nation for 430 years, and were treated very harshly if they even mentioned the word "free". Why should I give my oppressors so much value for nothing in return? I live in a country that is supposed to be "land of the free", but my people are not even considered human by the doctrine of this land, so the "free" part doesn't apply to us. At least when we were held in bondage in Mitsraim(egypt), we had a prophet to free us from Pharoah's hand.

"Free" stuff for nations that seek to crush the seed of Abraham, Yitshaq, and Ysrayl? Lmao, you were obviously jokin.

Originally Posted by WHmaniac

Well done! You really need to be careful about taking on cheapskates (like the dentist you mentioned). I had a similar client and ended up doing way too much work for $1200. I allowed $600 upfront to reduce the client's risk, but he wanted a ton of changes. Sometimes, it's just not worth it, especially if you have other potential clients lined up.

What else is in these "packs" filled with green army men that you send? Looks like it's converting fairly well... How many did you send total so far?

No way am I gonna dance my ass off for peanuts lol. Like you said, sometimes it just isn't worth it.

As for what I had in the packets; I found the free download for this WSO:

hxxp://www(dot)warriorforum(dot)com/warrior-special-offers-forum/291544-amazing-google-maps-placement-letter-quite-simply-works-oodles-proof-inside.html

I bought a bunch of plastic "report covers" from Wal-Mart to give the packs a more professional look. It did cost a lot more, but I think it's worth it. Since I'm not running around givin stuff away for free like some noob, I have to make myself appear like a true professional who's been doing this for 5+ years(not 2 months). I've sent 48 packs total. It wasn't a cheap operation, and I only got 3 calls from it because people in this town are such cheapskates, but signing 1 client will more than repay me for what I invested.

After I have these clients signed, I will go to a nearby city 100mi away, get a phonebook & newspaper, and start over in that city whilst working for the clients in my hometown. I plan to just go from city to city and run this campaign to get as many clients as I want.

Originally Posted by BlackCat83

Sounds really good! Keep on the good work and I am sure you will see great results. Just make sure you are not crawling on the ground for your clients. I already see that you are not doing that, which is good. Be nice, but do not let them fool you around.

Great to read your story and sure it will be an inspiration to a lot of people here!

I hope my fellow noobs will just follow the steps I took. It was VERY SIMPLE, but it was not an overnight process like I thought it would be. It took me a month to do this, partly because of the amount of money I spent to make it happen while relying only on $67 unemployment weekly.

My success thread should be up in a month or so

Im really excited seeing this thread because I feel it directly relates to what I want to start this month. I've already found some good tips and new sources. Out of interest, is there an alternative to

6. Client Assessment worksheet from the WSO, "Calvin Merrick Poor Mans Offline Consultants Forms Kit"

that we can use.

What are you basing your pricing structure on or is it some arbitrary figures that you chose?

Originally Posted by Baadier

Im really excited seeing this thread because I feel it directly relates to what I want to start this month. I've already found some good tips and new sources. Out of interest, is there an alternative to



that we can use.

Why do you need an alternative? Just d/l the thing. The link is:

hxxp://hotfile(dot)com/dl/122330476/450e95c/WSO-Calvin_Merrick_Poor_Mans_Offline_Consultants_Forms _Kit.rar.html

Originally Posted by Baadier

What are you basing your pricing structure on or is it some arbitrary figures that you chose?

Basically, I didn't calculate the ROI beforehand because I don't know what their average sale is, average industry markup etc.

Whenever I'm asked what kind of ballpark their looking at, I say, "Well, no two campaigns aren't the same. It would really depend on quite a few things, but off the top of my head, I'd say a job like this would be around... $2200/mo with a $750 retainer(start-up) fee."

This is just for local SEO. If the prospect makes it clear that they want more, I factor that in as well. I basically just get a number that's more than I am willing to accept, so I can have room to add services, or drop the price as "incentive" without beating myself.

The dentist called me back about 45 minutes ago and agreed to my offer of $800 upfront, and $300 in 30 days for a 60-day Google Map placement campaign.

He even said if I impress him, there will be a bonus in it for me. You see that? He went from trying to call the shots to promising me bonuses if I deliver!

Ysrayl, congrats! Nice job!

Today I got my first check for $800 from the dentist! And I also had another dentist call to set up a meeting with me.

I still have to meet with the Plastic Surgeon today. This is the best thing that's happened to me in quite a while. And I owe it all to Blackhatworld!

I met with the plastic surgeon today. Went really well. He eventually asked me about ROI and I whipped out the calculator and showed him what he could expect. He said he mostly does botox($400) and lipo($3500), so I showed him ROI for just botox. I used the smaller number to show a bare minimum. I told him conversion rate is around 4%-6%, but I calculated with a 2% conversion rate (this really impressed him as the number came out at over $6k).

He told me to draw up a proposal and drop it by his office. He's interested is and is going to see where he can make budget cuts to afford my services.

I told him I could do:

-20% off of the usual $900 retainer fee ($720)

and

-$1800/mo for SEO

once again, thank you Blackhatworld!

Originally Posted by Ysrayl

I met with the plastic surgeon today. Went really well. He eventually asked me about ROI and I whipped out the calculator and showed him what he could expect. He said he mostly does botox($400) and lipo($3500), so I showed him ROI for just botox. I used the smaller number to show a bare minimum. I told him conversion rate is around 4%-6%, but I calculated with a 2% conversion rate (this really impressed him as the number came out at over $6k).

He told me to draw up a proposal and drop it by his office. He's interested is and is going to see where he can make budget cuts to afford my services.

I told him I could do:

-20% off of the usual $900 retainer fee ($720)

and

-$1800/mo for SEO

once again, thank you Blackhatworld!

Here's where you got it right and others have floundered:

You value your time and understand that there's a price to be paid for your expertise. Meet your prospects from a position of power - you have something they need, all you need to do is show them what they're losing and you've kicked the door open.

Good job Ysrayl, way to hang in there and follow through.

Firstly well done for taking the decision to make this work.

Could you go into a little bit more detail on how you would estimate the ROI please.

Originally Posted by trubnut

Firstly well done for taking the decision to make this work.

Could you go into a little bit more detail on how you would estimate the ROI please.

Thank you, trubnut.

When calculating ROI, I meant to follow the steps given in the Taktical thread. It went something like:

K= # of Keywords
CTR= Click Through Rate (0.1)
T=Traffic
ACPC= Average Cost Per Click
V= Visits
CR= Conversion Rate (0.12)
R= Revenue
C= Cost
LV= Lifetime Value of Customer


PPC ROI Calculations

V= T x CTR
R= V x CR x LV
C= ACPC x K
PPC ROI = ((R - C)/ C) x 100

SEO ROI Calculations

V= T x CTR
R = V x CR x LV
C = 12months Cost / 12
SEO ROI = ((R - C) / C) x 100

-------

But I was running late for all my meetings (my clock runs on what you call "n***a time"), so what I did was printed out a picture of the pie graph from hxxp://www(dot)reactorr(dot)com/tools/seoroi.php, and calculated roi this way:

for calculating roi for the plastic surgeon..

2,000 monthly (broad) searches for this niche
$400 average cost per sale (low end vigure [botox])

total number of monthly visits x average sale price (2,000 x 400=800,000)
42.13%(#1 google spot ctr) of 800,000 is 337,040 (800,000 x .4213)
2% of 337,040 = conversion rate (337,040 x .02 = 6740.80)

so the roi I showed him was $6,740.80.

I printed the graph out so I could show him where my ctr #'s were coming from. I also made a point to tell him conversion rate is around 4%-6%, but I would only calculate for 2% conversion rate to show a bare minimum. You can adjust those numbers anyway you like to make the roi look juicier. Just stay within the realm of reality.

Originally Posted by Ysrayl

I met with the plastic surgeon today. Went really well. He eventually asked me about ROI and I whipped out the calculator and showed him what he could expect. He said he mostly does botox($400) and lipo($3500), so I showed him ROI for just botox. I used the smaller number to show a bare minimum. I told him conversion rate is around 4%-6%, but I calculated with a 2% conversion rate (this really impressed him as the number came out at over $6k).

He told me to draw up a proposal and drop it by his office. He's interested is and is going to see where he can make budget cuts to afford my services.

I told him I could do:

-20% off of the usual $900 retainer fee ($720)

and

-$1800/mo for SEO

once again, thank you Blackhatworld!

Out of curiosity...did your client indicate how often they get the telemarketing offering SEO services call?

Great job on getting this guy hooked up.

JQ

+rep to you OP, way to go out there and make it happen!!!

Thanks for that info, it will really help me out. Fingers crossed i'll be signing my first client in the coming weeks.

Originally Posted by Ysrayl

Thank you, trubnut.

When calculating ROI, I meant to follow the steps given in the Taktical thread. It went something like:

K= # of Keywords
CTR= Click Through Rate (0.1)
T=Traffic
ACPC= Average Cost Per Click
V= Visits
CR= Conversion Rate (0.12)
R= Revenue
C= Cost
LV= Lifetime Value of Customer


PPC ROI Calculations

V= T x CTR
R= V x CR x LV
C= ACPC x K
PPC ROI = ((R - C)/ C) x 100

SEO ROI Calculations

V= T x CTR
R = V x CR x LV
C = 12months Cost / 12
SEO ROI = ((R - C) / C) x 100

-------

But I was running late for all my meetings (my clock runs on what you call "n***a time"), so what I did was printed out a picture of the pie graph from hxxp://www(dot)reactorr(dot)com/tools/seoroi.php, and calculated roi this way:

for calculating roi for the plastic surgeon..

2,000 monthly (broad) searches for this niche
$400 average cost per sale (low end vigure [botox])

total number of monthly visits x average sale price (2,000 x 400=800,000)
42.13%(#1 google spot ctr) of 800,000 is 337,040 (800,000 x .4213)
2% of 337,040 = conversion rate (337,040 x .02 = 6740.80)

so the roi I showed him was $6,740.80.

I printed the graph out so I could show him where my ctr #'s were coming from. I also made a point to tell him conversion rate is around 4%-6%, but I would only calculate for 2% conversion rate to show a bare minimum. You can adjust those numbers anyway you like to make the roi look juicier. Just stay within the realm of reality.

Why would you offer your client a discount so fast? I mean, a 20% discount is quite a lot. I would suggest not to do this. Did you give him a good reason for the discount?

I wouldnt offer a client a discount. I would have planned what you are going to talk about.
Ask questions what do they need, simple always keep it simple. As their requirements.
The tell them what you can do for them. Match your services to their requirements.
Then at the end mention the other services that they may not be aware of.
Then close, ask the questions try and get a level of commitment from them.
They are there and interested bombarding them with what you have will not get you anywhere.

Originally Posted by jonnyquest

Out of curiosity...did your client indicate how often they get the telemarketing offering SEO services call?

Great job on getting this guy hooked up.

JQ

Everyone I've met with say they hear from people all the time who say they can "do this" or "do that" with their website and they really have no idea what the telemarketers are even talking about. They just know it has something to do with internet marketing.

These big SEO companies apparently suck at every aspect of what they do. They can't compete with us here on Blackhatworld. We know all the "tricks".

Originally Posted by Getwhatchuwant

+rep to you OP, way to go out there and make it happen!!!

Thank you! It really is just as easy as simply TAKING ACTION.

Originally Posted by trubnut

Thanks for that info, it will really help me out. Fingers crossed i'll be signing my first client in the coming weeks.

Remember: to a prospect, high prices equals high quality service.

Get this money, B

Originally Posted by BlackCat83

Why would you offer your client a discount so fast? I mean, a 20% discount is quite a lot. I would suggest not to do this. Did you give him a good reason for the discount?

As I said before, I offered the 20% discount on my retainer fee as incentive for the client using my services. In the special offer I have for each business, I don't give the price of my retainer fee.

I do this so I can just make up a number I want up front from each client, then tell them I usually charge $xxx , but at a 20% discount, I will set them up for $xxx(the number I really want anyway. this number is still higher than I am willing to accept so I can have room to come down on $$ for more incentive)

Originally Posted by mattbowden

I wouldnt offer a client a discount. I would have planned what you are going to talk about.
Ask questions what do they need, simple always keep it simple. As their requirements.
The tell them what you can do for them. Match your services to their requirements.
Then at the end mention the other services that they may not be aware of.
Then close, ask the questions try and get a level of commitment from them.
They are there and interested bombarding them with what you have will not get you anywhere.

IT IS NOT A DISCOUNT. THEY JUST THINK IT IS. PEOPLE LOVE TO SAVE MONEY, MY G.

OR ARE YOU NOT AN AMERICAN CITIZEN? YOU DON'T LIKE TO SAVE MONEY? ARE YOU A COMMUNIST?

GENTLEMEN:

The "discount" is just psychological warfare. I get more than I want from each client up front because I quote them a high price then offer a discount which makes it a little more fair. But the prices are STILL HIGH. check the taktical thread. He's in NYC and accepts $750 upfront. I'm in a small city.

And instead of offering a 20% discount on my retainer fee, I create a free website for business who have no web presence at all. But that leaves the retainer fee at the ridiculous high price, so I actually get paid for the optimized web design. And all I do as far as design is upload a premium wordpress theme that can be found on this site for free.

THINK OUTSIDE THE BOX, PLEASE