I am looking at what service I could possibly offer in regards to an offline clients needs and my head is spinning, someone real me in please.

Here is what I have gathered so far as potential services that can be offered:

Social: FB fan page creation, getting fans, monitoring the site. Twitter account, followers etc...
Website: building, hosting
SEO: Linkbuilding, article marketing, blogging, web 2.0 etc..
Site analysis: Website look, on site SEO, html, sitemaps, robots txt file
Reputation Management- I dont even know where to begin there!!
Graphich Design- Banners, Logos etc..

So please add to any potential services and MORE importantly how do you get it done?

Surely not everyone on here is good at website building, html or other technical aspects of having and creating a website.

I'd package it all together and call yourself a marketer. Everything you don't know how to do, just outsource.

yes, specialize in everything, however anything beyond your personal area of expertise will have to be learned or outsourced.

There are plenty of people in the forums who can for example create a mobile friendly version of a website, or who can provide link wheel services, or what have you...

I just say read a bit more on any thing u would like to offer any one and of course have some specialize hands.