Needing Some Advice Please...Much Appreciated.

Alright BHW,

I have read around the forums for a while and finally bit the bullet and signed myself up.

Basically I have hit a point where I really need some advice from the wonderful people here. A close friend of mine has an offline clothes business which isn't going fantastically and also a website, which again isnt doing fantastically.

I was just wondering what you people could advise for the website to gain traffic and gain more sales of clothes and shoes?

Would buying traffic be of any benefit at all, or any offline tactics (such as 2 Day 50% Sale) which could be of any use?

Anything would be fantastic as I'm really trying to help.

Cheers,

Joe

Facebook PPC. Problem solved

Rank him for a keyphrase related to his business...do some basic seo and you should be good. Get him in google places as well.

joeemslie said:

Alright BHW,

I have read around the forums for a while and finally bit the bullet and signed myself up.

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Bit the bullet!? Was it so scary to sign up?

Facebook would be a good avenue, but you haven't told us enough information for us to help you. What kind of clothing is it? Who does it appeal to? I'd be happy to help with just a little more information.

BootLoot said:

Facebook would be a good avenue, but you haven't told us enough information for us to help you. What kind of clothing is it? Who does it appeal to? I'd be happy to help with just a little more information.

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It is surfing and skate style clothing, along with surf hard wear (surfboards, wetsuits, leashes, wax, longboards) and then Skate/Surf Shoes (Globe, Rip Curl) aimed at anywhere from kids to I'd say 35 ish?

Obviously targeting words like "Quicksilver" and "Roxy" in Google is useless and also things such as "Surf Fashion UK" as bigger companies are dominating these places.

Thanks so much BootLoot.

Hey. Get yourself a copy of Micro Niche Finder (somewhere here or on another forum), and look for some words you can rank for.

Get all the "local" stuff here like google maps cash, etc, (search "local" or "google maps" or even "google"). Apply the local stuff you learned to your friends website in google maps, providing there are a decent amount of searches for that word.

Optimize his website: Title, tags, density, blah.

Make sure there's a call to action on his website: "Hey Dude, buy this sheet here" type stuff.

If you do this stuff right, you will kill it, and don't be intimidated by us clowns or anything else. Just remember to go slowly with the changes (except the onpage stuff) and additions to Google Maps. There still getting crazy if you pummel them with a ton of stuff too quickly. I wish they would just spread em and make it easier, but they are what they are.

Finally.....DO IT!!!!!!!!!!!!!!!!!!!!

if ur buddie needs some hot clothing products he wants to sell on his site msg me!

macdonjo3 said:

I never buy clothes from stores other than franchises. Eg. Hollister, Abercrombie. I am thinking a clothes store that is stand alone, may be hard to get into. Has he had success with other clothes stores?

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Offline, in-store yes, massive success, but at the moment its not going too well offline, so online seems to be the next step to keep it ticketing over.