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I got 1174 clicks for the campaign i had set up. Will CJ pay for ...
  1. #1
    mahan_eesh's Avatar
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    Smile Can someone explain EPC plz?

    I got 1174 clicks for the campaign i had set up. Will CJ pay for this? Want to know more about EPC.
    Its never finished. Until I win..| PM For any Joint Ventures-Love to Learn

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    Default Re: Can someone explain EPC plz?

    Earnings-Per-Click (EPC) - This is a metric to measure the effectiveness of being able to turn a click into commissions.

    Formula: EPC = (Clicks/$Commissions Earned)

    * Note, some companies, like Commission Junction (CJ’s) change the definition slightly. In CJ’s case, EPC refers to earning per 100 clicks.

    Formula: Commission Junction EPC = (1/100)*(Clicks/$Commissions Earned)

    Hope that helps

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    Default Re: Can someone explain EPC plz?

    No, CJ will not pay for your EPC. This is not adsense. Instead it is a measure of
    your commissions based on the number of clicks you generated.

    CJ's EPC = Average Earnings Per One Hundred Clicks

    The above formula is incorrect, the correct formula should be:

    EPC = Total $Commissions Earned/(Total Clicks/100)

    or

    EPC = (Total $Commissions Earned/Total Clicks) * 100



    E.g If your 1174 Clicks resulted in $100 comissions, your EPC will be

    EPC = $100/(1174/100) = $8.52 (per 100 clicks)

    Cheers!

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    proscale's Avatar
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    Default Re: Can someone explain EPC plz?

    Quote Originally Posted by kryseo View Post
    No, CJ will not pay for your EPC. This is not adsense. Instead it is a measure of
    your commissions based on the number of clicks you generated.

    CJ's EPC = Average Earnings Per One Hundred Clicks

    The above formula is incorrect, the correct formula should be:

    EPC = Total $Commissions Earned/(Total Clicks/100)

    or

    EPC = (Total $Commissions Earned/Total Clicks) * 100



    E.g If your 1174 Clicks resulted in $100 comissions, your EPC will be

    EPC = $100/(1174/100) = $8.52 (per 100 clicks)

    Cheers!

    That only applies to CJ.
    As an industry standard EPC = Earnings Per Click
    Not per 100

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    Default Re: Can someone explain EPC plz?

    And yeaps, thanks proscale for highlighting, the 100 clicks thingy is only CJ specific and not the industry standard.

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