I run several Wordpress sites and for the first time, I'm seeing a huge lack of traffic and queries for this site: njdognews.com

I know it has some really good useful and seo content on there because my gf spends hours a week managing it. I've done the same tactics to this one as I do to all my other ones. Yet for some reason, it's not getting much google organic traffic (site command does show the pages indexed though) so I'm curious as to what could be wrong with it?

I'm getting 5-10 visits a day from Bing/Yahoo so Google should be well over 40-60 visits based on the fraction of traffic from search engines (compared to my 6+ other sites)


I was wondering if anyone could share some input on this. Much appreciated thank you!