Brace yourself guys, EMDs are going to take another hit.

https://twitter.com/mattcutts/status/251784203597910016

SO, sadddd

Hmm. Annoying :-) how will they determine low quality. Maybe low content/page count EMDs? Or EMDs in bad neighbourhoods?

Replies are even more Fu**ed

This just sucks, im sure even white quality websites will get hurt

Funny, if it's low quality why would it be ranking to begin with?

Sounds like Cunts is admitting the algo sucks...

This is a tad frightening given what most of my websites are. Though I'm curious how it will identify "low quality." My sites aren't low quality, however they are EMDs

Originally Posted by Psychobilly1

Funny, if it's low quality why would it be ranking to begin with?

Sounds like Cunts is admitting the algo sucks...

True. But maybe what he is saying is that if there's a group of low quality sites or even average quality or whatever, EMDs will be dealt with more harshly than non EMDs. So basically they'll take a drop across the board.

Farewell, cars.com

Originally Posted by Psychobilly1

Funny, if it's low quality why would it be ranking to begin with?

Sounds like Cunts is admitting the algo sucks...

Give them a chance... they've only had 14 years to figure out this 'search' thing...

If I have learned something from Google's previous algorithm changes, not even high quality unique content is enough when the algo decides that your site is of low quality. "Innocent" people always get hurt because the Big G doesn't mind a few casualties if they manage to drop some spammy sites from the search results.

"low quality" is the keyword here (pun intended).

plus it only affects 0.6% of US results.

to put that in perspective: if you rounded up 1,000,000 of us with EMDs, only 6,000 people would be affected.

Well, thats easy just cut the weight they give to the domain and let the other quality factors stand on its own.

I left over 100 websites go, for the simple fact I have found I can do way better with putting the same content/products on 1 website and leveraging OTHER traffic then what Google wants to give you or take away at a whim, or a algo change goofup.

Originally Posted by chhhad

"low quality" is the keyword here (pun intended).

plus it only affects 0.6% of US results.

to put that in perspective: if you rounded up 1,000,000 of us with EMDs, only 6,000 people would be affected.

That's pretty facepalm misapplication of statistics even for BHW.

No surprise. Actually i'm shocked it took this long.

Originally Posted by thejake

Farewell, cars.com

Cars.com is not going anywhere but,

linksyswrtg54g-2ghz-broadband-router-on-my-desktop.com is!

I'm quite glad about this actually. I see loads of shitty results like this and it is damn well annoying.

I have an emd, just like "cars.com" - not as cool, but still a type-in domain - for the purpose of this post, think "yatch.com" (it's kinda related). I've never worried about google even ranking it (but it's been pretty much at the 1st-2nd position forever). I got it about 10 years ago, and it has a 100% related website + content. So people want a yatch (again, not really, but close ), they type my domain + .com. Couldn't care less if googla or the fat guy try to fix whatever is not broken, people will still type my domain, and I believe some of the EMDs are such an obvious choice that many people will still type them just to see if there's a related website.

"I once worked as a stand-in for Matt Cutts. All I had to do was just stand there with a fake beard over my girly face and look really fat and clueless."

Techniquely, brand names are exact match domains.

Originally Posted by glew

Cars.com is not going anywhere but,

linksyswrtg54g-2ghz-broadband-router-on-my-desktop.com is!

Hands up who else copy/pasted that into their browser.

Found this rumor too.

Yeah they probably will skip the quality check part anyway and just punish any EMD with less than 2500 words of content. They are just targetting mns AGAIN!

45% of the money I spend on creating a mns goes to content and I'll be furious if I see any of my sites go down the drain just because some fuckhead wants to "improve the internet user's experience with Google".

I swear Google is the biggest hypocrite ever to embrace the internet, what kind of slogan is "Don't Be Evil" anyway???

One of the comments on his tweet that I loved.

"@mattcutts Do you ever go out and enjoy life? Or do you literally live for Google? Go and have a beer and drop the whole Google thing"

Originally Posted by wezzy

Yeah they probably will skip the quality check part anyway and just punish any EMD with less than 2500 words of content. They are just targetting mns AGAIN!

45% of the money I spend on creating a mns goes to content and I'll be furious if I see any of my sites go down the drain just because some fuckhead wants to "improve the internet user's experience with Google".

The only things they are improving are the amount of users forced to use Adwords, their profits and favoritism towards big corporations.

It would be wise of Google to replace Cutts' team with someone who has better ideas.
Because for some reason, once they started playing with my user experience, it continuously goes down.

By the way I'm not against giving less weight to poor EMD, without that extra weight it will be much easier to rank your website. However, I don't think that Cutts qualifies for the job.

Having an EMD isn't a sign of low quality (even if there are tons of low quality sites with EMDs) so this is yet again another move by Google that could punish plenty of reputable websites. Hopefully EMDs with GOOD quality content will not be punished just like good quality affiliate sites shouldn't be.

Originally Posted by glew

No surprise. Actually i'm shocked it took this long.



Cars.com is not going anywhere but,

linksyswrtg54g-2ghz-broadband-router-on-my-desktop.com is!

Wouldn't it be better to have a 10 page site dedicated to this router series, than to have one page dedicated to it over at routers.com ? 10 pages content is a lot more valuable than 600 words on an authority domain.

Translation: "We at Google are completely in over our heads. We have no idea how to keep "spam" off the front page, and this is us grasping at straws."

I hope the #1 site in my niche gets hit. Low quality site with $2 articles while my high quality site struggling at #5.

If they had their beak in domain registration you know they would be singing a different tune.

Originally Posted by bertbaby

If they had their beak in domain registration you know they would be singing a different tune.

http://www.google.com/apps/intl/en/business/domain.html

wut?

Originally Posted by chhhad

plus it only affects 0.6% of US results.

Source?

New exact-match domain (EMD) algo affects 0.6% of English-US queries to a noticeable degree. Unrelated to Panda/Penguin.
https://twitter.com/mattcutts/status/251789327691042816

Already checked my niche and my competitor's who was ranking#1 with his low quality EMD got kicked from page 1

another smoke signal take no notice

I wonder how do they rate user experience? They want to improve user experience but in reality, it is their perception of user experience. Do they receive complaints of certain types of website or what? I just don't understand their logical reasoning for having such frequent algo updates. It's like they hang around on SEO/IM forums and see what everyone is doing to earn a living and then they go and target it. Crazyy

Originally Posted by jox51

I wonder how do they rate user experience? They want to improve user experience but in reality, it is their perception of user experience.

They don't. It may have been the case years ago when the serps were packed with shit, but the algo changes of the past couple of years are simply about money. Google is no longer the innovative start-up that they like to brand themselves as. They are a giant corporation with a stranglehold on search, and it's their job to squeeze out every last dime.

Anyone with 30+ emd's noticing any changes? If so what setup had every domain that got hit (I'm referring to article numbers and type of backlinks)?

Originally Posted by accelerator_dd

Wouldn't it be better to have a 10 page site dedicated to this router series, than to have one page dedicated to it over at routers.com ? 10 pages content is a lot more valuable than 600 words on an authority domain.

To me it depends on your traffic. A 10 page semi-authority site is for "product research". Pros, cons, features and what not are all used to pre-sell. But what if the visitor already knows it's what they want and are just looking for the best price or some discount....they could care less about all that well written content.
Those are the people I try to build my sites for now. I'm not in the pre-sell business. I find it a waste of time to put effort & resources into a site just for the google numbnuts to get a wild hair push my shit in oblivion!

You could see it coming a mile away! Which is why I think I only ever had 3 EMD sites ever. Think about it, it gets shared on one forum then on every freakin im forum on the planet! You think they aren't gonna notice? Things like that always go through the same pattern -

1. Initial Implementation - 1st in makes the most money!
2. Saturation - Everyone else starts doing it.
3. It gets killed or roadblocks put in place - ie: Panda, Penguin, this next update.
4. Finally lose all effectiveness (unless you really know what your doing ).

As a matter of fact I don't build sites that rely on google for traffic anymore, except for the holiday season. They lay dormant most of the year, getting just a trickle of traffic then they come alive all on their own. I don't care about or even look at their rankings nor do I build backlinks to most of them, if i do it's maybe 1 or 2 at most but, they always get found and they are set and forget. Just the way I like 'em

You just have to be creative and NOT FOLLOW THE HERD!

Bullshit

Originally Posted by Scripteen

One of the comments on his tweet that I loved.

Yea, that's a great comment lol. Wonder it that guy's site will get penalized?

Google will not rest until you have to pay through one of their companies to buy food. And if you are misrepresenting your desire to eat, or if you have too many pimples above the fold, you will be penalized with smaller portions or sent to the back of Google's soup line.

Instead of doing all this kind of stuff why don't they just penalize websites that have misspelled words, improper placement of comas you know real things that make the internet better as a whole.

I stand corrected but their domain registration efforts appeared to be based on their partnership with Godaddy. Anyway in researching this I found this nugget that I must have missed on BHW:

"However, another noteworthy aspect of this update is that Google has partnered with GoDaddy to even cross check the domain life (registration and the expiry date of domain), and apparently Google believes that the domains that are registered for 2-3years are legitimate, while those which are just registered for 1 year may be intended to create door-way pages."

WTF?

Originally Posted by bertbaby

I stand corrected but their domain registration efforts appeared to be based on their partnership with Godaddy. Anyway in researching this I found this nugget that I must have missed on BHW:

"However, another noteworthy aspect of this update is that Google has partnered with GoDaddy to even cross check the domain life (registration and the expiry date of domain), and apparently Google believes that the domains that are registered for 2-3years are legitimate, while those which are just registered for 1 year may be intended to create door-way pages."

WTF?

Do you have some sources? I'd love a reason to move domains away from Godaddy.

Since Google is an accredited registrar (ID #895 as noted here), they do not need to partner with Godaddy to pull registry data.

Originally Posted by assphuck

or if you have too many pimples above the fold

Classic

http://www.tmz.com/2011/03/30/godadd...n-domain-name/

Here's a reason.