Heads Up: Google Granted Patent on Invisible Text and Hidden Links

 

Results 1 to 26 of 26
Source: http://www.seobythesea.com/2013/03/g...-hidden-links/ Going on some of the Google TOS, this new technology will include: Using ...
  1. #1
    Smeems's Avatar
    Smeems is offline Regular Member
    Join Date
    Apr 2012
    Posts
    426
    Thanks
    16
    Thanked 381 Times in 155 Posts

    Default Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    Source: http://www.seobythesea.com/2013/03/g...-hidden-links/

    Going on some of the Google TOS, this new technology will include:


    • Using white text on a white background
    • Locating text behind an image
    • Using CSS to position text off-screen
    • Setting the font size to 0
    • Hiding a link by only linking one small character—for example, a hyphen in the middle of a paragraph


    And more.

    Not sure how many people are doing this at BHW, but with the patent now granted, it could mean the technology becomes part of the algorithm soon. This would mean that sites doing this sort of thing might get detected a lot quicker than the current manual methods.

    Just a quick PSA, share around if relevant.




  2. #2
    gsy159's Avatar
    gsy159 is offline Jr. VIP
    Join Date
    Apr 2011
    Posts
    567
    Thanks
    59
    Thanked 131 Times in 110 Posts

    Default Re: Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    Hello, thank you for the information, I have to edit some of my sites before its too late

  3. #3
    testdrive's Avatar
    testdrive is offline Regular Member
    Join Date
    Sep 2008
    Posts
    443
    Thanks
    112
    Thanked 158 Times in 99 Posts

    Default Re: Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    I don't think google needs a patent or permission from anyone to penalize your site if they have invisible text/links with keywords on it.

    It is cloaking.. and since 2009 you will be penalized for that. I'm also sure that their algo has already included to detect such things.

  4. #4
    tb303's Avatar
    tb303 is offline Regular Member
    Join Date
    Dec 2011
    Posts
    460
    Thanks
    207
    Thanked 124 Times in 87 Posts

    Default Re: Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    that patent was filed in august 2009
    http://patft.uspto.gov/netacgi/nph-P...RS=PN/08392823

    They dont have to wait for the patent to be granted before implementing changes.
    Its interesting its taken 3 years to be granted - or is that usual for a patent?

  5. The Following 4 Users Say Thank You to tb303 For This Useful Post:

    ferma231 (03-07-2013), GreenGoblin (03-08-2013), meannn (03-08-2013), twistedtrick (03-07-2013)

  6. #5
    0scan0's Avatar
    0scan0 is offline Jr. VIP
    Join Date
    Apr 2010
    Location
    1.1.3
    Posts
    147
    Thanks
    21
    Thanked 30 Times in 27 Posts

    Default Re: Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    Quote Originally Posted by tb303 View Post
    that patent was filed in august 2009
    http://patft.uspto.gov/netacgi/nph-P...RS=PN/08392823

    They dont have to wait for the patent to be granted before implementing changes.
    Its interesting its taken 3 years to be granted - or is that usual for a patent?
    It's pretty usual actually, there is a huge amount waiting in line for review at the patent office in most countries.
    People are filing patent for everything, it is almost as saturated as buying exact domain match.

  7. #6
    Cshark's Avatar
    Cshark is offline Jr. VIP
    Join Date
    Feb 2011
    Location
    United States
    Posts
    170
    Thanks
    74
    Thanked 16 Times in 15 Posts

    Default Re: Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    Thank you for the share! I guess we better toe in or get slapped by Google.

  8. #7
    Murdoch1337 is offline Jr. VIP
    Join Date
    Feb 2012
    Location
    Cool Kidz Club
    Posts
    324
    Thanks
    1
    Thanked 83 Times in 61 Posts

    Default Re: Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    This really shouldn't come as a surprise to anyone. If you're still trying to cheat the search engines by using hidden text, links behind pictures, and other obvious nonsense you're about 5 years behind.


  9. #8
    partymarty4870's Avatar
    partymarty4870 is offline bikini mechanic
    Join Date
    Jul 2010
    Location
    I come from a land downunder
    Posts
    2,039
    Thanks
    1,266
    Thanked 1,612 Times in 757 Posts

    Default Re: Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    Background colour text - I remember when that was the big thing when altavista was king in about 1999!

  10. #9
    tompots's Avatar
    tompots is offline Auto Bot Solutions
    Join Date
    Dec 2011
    Location
    Auto Bot Solutions
    Posts
    3,166
    Thanks
    2,307
    Thanked 2,989 Times in 1,592 Posts
    Blog Entries
    8

    Default Re: Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    I thought that they could already detect that, I tried to use white text on
    a white background before and go nailed quick, that was over a year ago.

  11. #10
    twistedtrick's Avatar
    twistedtrick is offline Power Member
    Join Date
    Aug 2009
    Location
    United States
    Posts
    632
    Thanks
    236
    Thanked 343 Times in 159 Posts
    Blog Entries
    9

    Default Re: Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    I agree, but also do notice that many of the highest competition niches are doing just that and it works very, very well! (albeit for a period of a few months before the sites are ultimately deindexed)

    Quote Originally Posted by Sceptre View Post
    This really shouldn't come as a surprise to anyone. If you're still trying to cheat the search engines by using hidden text, links behind pictures, and other obvious nonsense you're about 5 years behind.

  12. #11
    phpbuilt's Avatar
    phpbuilt is offline Elite Member
    Join Date
    May 2011
    Location
    putting monkeys in paypal
    Posts
    1,535
    Thanks
    709
    Thanked 4,453 Times in 878 Posts

    Default Re: Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    Aw crap. Now the New York Times is going to be penalized for having tabs in their right column that has hidden content until you click it. Or not.

    Maybe Google will penalize some of the more stupid methods of hiding content, but honestly ... how many themes have content toggling? There's nothing Google will ever do about it.

    Even Google hides content, you don't see the cache and picture of a page unless you hover your mouse over an arrow.

    Google's move with this patent is a PR move and nothing else. They want people to freak out and not hide content ... just the fact this thread got started accomplishes their goal. They can detect white on white now, o'rly? lol Poor Bing can never stop hidden content from ranking now ... Google the patent troll.
    [BUYING] paying $x,xxx for quality domain in diet, health or exercise niche. Show me what you got, skype: phpbuilt

  13. The Following 2 Users Say Thank You to phpbuilt For This Useful Post:

    cloverdan (03-08-2013), twistedtrick (03-07-2013)

  14. #12
    surfingthenet's Avatar
    surfingthenet is offline Registered Member
    Join Date
    Aug 2010
    Posts
    97
    Thanks
    28
    Thanked 43 Times in 37 Posts

    Default Re: Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    What about them hiding the links on Youtube videos as well? You will notice that the links are white on a white background. The only time you see those links change color to the standard blue hyperlink is when you place your cursor over into the description area. Some could argue, it provides less distraction on a video.

    I believe their intent is to get people to see their ads more clearly, make more money and screw everyone else for adding value to Youtube. Like always, Google's attitude - do as we say, not as we do.

  15. #13
    Rua999's Avatar
    Rua999 is offline Power Member
    Join Date
    Jun 2011
    Posts
    569
    Thanks
    540
    Thanked 335 Times in 224 Posts
    Blog Entries
    1

    Default Re: Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    Thanks for the info.. not good.. not good at all though :-/

  16. #14
    ja1myn's Avatar
    ja1myn is offline Power Member
    Join Date
    Feb 2012
    Posts
    618
    Thanks
    305
    Thanked 195 Times in 155 Posts

    Default Re: Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    Google can file all the patents they want. True blackhatters will always be a step ahead.

  17. The Following User Says Thank You to ja1myn For This Useful Post:

    RedMango (12-04-2013)

  18. #15
    ok888 is offline Elite Member
    Join Date
    Nov 2010
    Posts
    2,185
    Thanks
    5
    Thanked 549 Times in 405 Posts

    Default Re: Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    How funny to see google void there own tos all the time

  19. #16
    ThopHayt's Avatar
    ThopHayt is online now Elite Member
    Join Date
    Jul 2011
    Posts
    2,555
    Thanks
    781
    Thanked 401 Times in 260 Posts

    Default Re: Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    I hear these rarely ever hold up.

  20. #17
    Netvertiser is offline Newbies
    Join Date
    Dec 2013
    Posts
    34
    Thanks
    4
    Thanked 5 Times in 4 Posts

    Default Re: Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    I cloak with some olschool methods and they still work. Google will never be able to beat us.

  21. #18
    bartosimpsonio's Avatar
    bartosimpsonio is offline U. B. Rich Soon
    Join Date
    Mar 2013
    Location
    Roaming BHW
    Posts
    4,635
    Thanks
    2,700
    Thanked 4,061 Times in 2,080 Posts

    Default Re: Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    Google does everything they tell you not to do. They place all ads above the fold, not clearly marked as ads, sneakily placed on a light yellow background that basically looks like search results.

    Google scrapes the hell out of everyone and presents that information on their pages, for their own profit.

    So about this patent, google probably registered this for their own benefit, they're probably gonna start cloaking too.

  22. The Following User Says Thank You to bartosimpsonio For This Useful Post:

    Skyebug77 (12-04-2013)

  23. #19
    StirlingMedia's Avatar
    StirlingMedia is offline Junior Member
    Join Date
    Apr 2012
    Location
    UK
    Posts
    139
    Thanks
    62
    Thanked 44 Times in 35 Posts

    Default Re: Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    I had no idea people still used these things lol...get with the times.

  24. #20
    lowkei is offline Junior Member
    Join Date
    Apr 2012
    Posts
    133
    Thanks
    65
    Thanked 28 Times in 28 Posts

    Default Re: Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    To my surprise, I know a site is still using this and have great success! I started a thread about this yesterday - http://www.blackhatworld.com/blackha...ble-links.html

  25. #21
    1+1=2 is offline Junior Member
    Join Date
    Jul 2009
    Posts
    198
    Thanks
    9
    Thanked 28 Times in 22 Posts

    Default Re: Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    Nothing new. They implemented this function long ago before the patent get granted. I just wonder why many site with bunchs of hidden links is still ranking.

  26. #22
    Scritty's Avatar
    Scritty is offline Elite Member
    Join Date
    May 2010
    Location
    UK
    Posts
    2,633
    Thanks
    413
    Thanked 4,114 Times in 1,181 Posts

    Default Re: Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    This was how I used to rank in Yahoo, Lycos and Alta Vista back on 1997.

    How can you patent something that has been in common use for more than a decade?


  27. The Following 2 Users Say Thank You to Scritty For This Useful Post:

    bartosimpsonio (12-05-2013), florinovic (12-04-2013)

  28. #23
    florinovic is offline Registered Member
    Join Date
    May 2009
    Posts
    79
    Thanks
    43
    Thanked 23 Times in 8 Posts

    Default Re: Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    there are many ways to hide text using css .... and always will be

  29. #24
    Nagelstudio is offline Newbies
    Join Date
    Mar 2012
    Posts
    9
    Thanks
    0
    Thanked 0 Times in 0 Posts

    Default Re: Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    -> pmessage t0 me with the sites url and i will tell you how he does it. it will be a plugin, i will tell you which. i also successfully use this kind of technique, always interested in sharing experience.

  30. #25
    bartosimpsonio's Avatar
    bartosimpsonio is offline U. B. Rich Soon
    Join Date
    Mar 2013
    Location
    Roaming BHW
    Posts
    4,635
    Thanks
    2,700
    Thanked 4,061 Times in 2,080 Posts

    Default Re: Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    Quote Originally Posted by Scritty View Post
    This was how I used to rank in Yahoo, Lycos and Alta Vista back on 1997.

    How can you patent something that has been in common use for more than a decade?
    Ah the goold ol' days....I miss 1997.

    By the way that's exactly my question, how the hell do they patent this bullshit? That was probably the first antispam thing they ever did.

  31. #26
    ookami007's Avatar
    ookami007 is offline Jr. VIP
    Join Date
    May 2012
    Posts
    300
    Thanks
    70
    Thanked 125 Times in 78 Posts

    Default Re: Heads Up: Google Granted Patent on Invisible Text and Hidden Links

    First time they try to sue, that patent will be completely invalidated based on prior art... people were doing that LONG before 2009.

MarketMongoose


SquidProxies

Similar Threads

  1. Replies: 0
    Last Post: 12-28-2012, 09:08 PM
  2. US Patent No. 6,285,999 - Google's PageRank Official Patent
    By SpeakToTman in forum BlackHat Lounge
    Replies: 6
    Last Post: 07-04-2011, 07:28 PM

Bookmarks

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •  


 



BlackHatWorld on Twitter BlackHatWorld on FaceBook


1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73 74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92 93 94 95 96 97 98 99 100 101 102 103 104 105 106 107 108 109