Just doing some research on click through rates as part of a sales pitch ...
Top 10 Click Through Rates
Just doing some research on click through rates as part of a sales pitch for Ad words vs Organic SEO.
The stats I have found are:
There is a 3% click through average on paid ads compared to organically being on number 1 = 36.4%, number 2 = 12.5%, number 3 = 9.5%
The organic results were sourced from this site and verified by this study
However for paid adds, even though I have read about the 3% click through average many times there is no hard evidence/study backing this up.
Does anyone have any solid research on click through averages for paid ads?
Also if anyone has contrary evidence to the organic research I would be happy to see it.
By jezlad in forum Blogging
Last Post: 02-03-2012, 05:16 AM
By SEORasta in forum Black Hat SEO
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