What is the correct anchor diversity?

 

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Obviously anchor text diversity is important now, and I've read loads of studies/experiments etc, but ...
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    Default What is the correct anchor diversity?

    Obviously anchor text diversity is important now, and I've read loads of studies/experiments etc, but just wondering what the generally agreed percentages are in terms of direct keyword/generic/brand/long tail etc??
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    Default Re: What is the correct anchor diversity?

    When I've looked at competitors, I don't really see them using generic anchors, though they do include many LSI keywords.

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    Default Re: What is the correct anchor diversity?

    There's no such fixed amount of anchor diversity since there are many more factors which it depends on such as what type of links are you building and are they manually built or using automated tools?

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    Default Re: What is the correct anchor diversity?

    I know there is know fixed amount. Just wondering what people are using.
    im working on 20-30% keyword, and 70 % generic/lsi/brand, just wondering if anyone else has similar ideas.
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    Default Re: What is the correct anchor diversity?

    I am always trying to keep keyword + raw urls(with keywords) density lower than 20-30%. The rest are generic anchors (40-50%) and LSI keywords(20-30%). But that depends on niche.

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    Default Re: What is the correct anchor diversity?

    Quote Originally Posted by moonlighsunligh View Post
    I am always trying to keep keyword + raw urls(with keywords) density lower than 20-30%. The rest are generic anchors (40-50%) and LSI keywords(20-30%). But that depends on niche.

    Thanks mate, thats good, Ill stick to that model.
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    Default Re: What is the correct anchor diversity?

    Matt Cutts is a fucktard and I suggest the majority to be raw urls of random structure and as little of keywords as you can.

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    Default Re: What is the correct anchor diversity?

    40% url
    30% brand
    10% keyword
    10% lsi
    10% junk

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    Default Re: What is the correct anchor diversity?

    Both sound like good strategies, thanks

    Quote Originally Posted by Junkfood00 View Post
    Matt Cutts is a fucktard and I suggest the majority to be raw urls of random structure and as little of keywords as you can.
    Quote Originally Posted by elvis1973 View Post
    40% url
    30% brand
    10% keyword
    10% lsi
    10% junk
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    Default Re: What is the correct anchor diversity?

    A simple way I find is:
    20% anchor text
    20% LSI
    20% URL
    20% business name
    20% read more/click here etc

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    Default Re: What is the correct anchor diversity?

    sometimes i use misspelled anchor text

    seems to add more naturalness to profile overall

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    Default Re: What is the correct anchor diversity?

    I went into depth on this and all the diversity metrics in these videos:

    http://www.blackhatworld.com/blackha...in-videos.html

    ...there is a breakdown of what's in each video below the top post.

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    Default What is the correct anchor diversity?

    Quote Originally Posted by jascoken View Post
    I went into depth on this and all the diversity metrics in these videos:

    http://www.blackhatworld.com/blackha...in-videos.html

    ...there is a breakdown of what's in each video below the top post.
    Thanks, ill watch these tonight.
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    Default Re: What is the correct anchor diversity?

    40% url
    30% brand
    20% main keyword

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    Default Re: What is the correct anchor diversity?

    The one that your top competitors are using

    But I always go for ~50% urls + site name. And very important IMHO, instead of blasting the shit out of it using the keywords you are targeting, use a dictiorary and grab some synonyms.

    Quote Originally Posted by davids355 View Post
    Obviously anchor text diversity is important now, and I've read loads of studies/experiments etc, but just wondering what the generally agreed percentages are in terms of direct keyword/generic/brand/long tail etc??

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    Default Re: What is the correct anchor diversity?

    What you need to do is, take the first ten position sites, go to majesticseo and ahrefs, analyse all the ten websites, check what the percentage they going for, and work towards it.

    My general rule is
    80 percent links goes to, brand, url, lsi and junk
    And 20 percent anchor text distributed round the keywords.
    Goodluck and happy new year

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    Default Re: What is the correct anchor diversity?

    How long is a piece of string?
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    Default What is the correct anchor diversity?

    Quote Originally Posted by DamageX View Post
    How long is a piece of string?
    Twice as long as the distance from one end to the middle. Why?
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    Default Re: What is the correct anchor diversity?

    For the search term you want to get ranked for, run the top 5 through ahrefs and investigate the anchors of their backlinks for the proper percentages for keyword, long tails, generic and naked url.

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    Default Re: What is the correct anchor diversity?

    Quote Originally Posted by davids355 View Post
    Twice as long as the distance from one end to the middle. Why?
    Because that answer can be applied to your question too.

    But if you want a more conclusive answer, there are two:

    1. TEST - nothing works better than what works for you.
    2. IT VARIES - depending on the site/niche/competition, you may get away with more fishy stuff than you would otherwise. Or you may be on a way shorter leash than you would normally. Which brings us back to answer #1.
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    Default What is the correct anchor diversity?

    Quote Originally Posted by DamageX View Post
    Because that answer can be applied to your question too.

    But if you want a more conclusive answer, there are two:

    1. TEST - nothing works better than what works for you.
    2. IT VARIES - depending on the site/niche/competition, you may get away with more fishy stuff than you would otherwise. Or you may be on a way shorter leash than you would normally. Which brings us back to answer #1.
    Haha, I was just trying to be smart arse
    Yea that makes sense, I guess the general rule here is, as others said, check what the top 5 do and base it on that.
    Which makes sense because its never good to stand out like a sore thumb in the SERPS.

    I'm going to check with ahrefs tomorrow for a particular keyword I'm working on.
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    Default Re: What is the correct anchor diversity?

    Ok this is what i have been doing.
    For high PR sources-Web2.0/articles/******** wiki/guest posts- Direct Anchor
    For High PR ******** Comments - LSI kw
    For generic- PAD submit/PR/other contextual sources

    Don't loose link juice from higher PR contextual sources.

    I don't care about the percentage.Because noone knows whats the exact but we just know not to over do it.

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    Default Re: What is the correct anchor diversity?

    There is nothing in stone but what has worked for me is the following.

    1 KW = 3 LSI or 3 Generics
    so if you are doing a campaign with 2 of your main keywords then have 6 generics or 6 lsi or mix it up to 6.

    Also with sites that have been hit from the exact anchor match I have run campaigns with ONLY generics for about 2 months straight and brought all my kw out from the top 100 to back within searches. Did not make page 1 but got the KW from page 2 to 7. So there is hope still out there but it wont be overnight.

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    Default Re: What is the correct anchor diversity?

    The best anchor diversity comes when you stop caring about anchor diversity. This about which anchor + link combination will entice users to click through/buy/do something.

    To those who posted %es above, I'd like to know how they came up with the numbers. Solid case studies, proves, screenshots would be great.

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    Default What is the correct anchor diversity?

    Quote Originally Posted by CloneX View Post
    The best anchor diversity comes when you stop caring about anchor diversity. This about which anchor + link combination will entice users to click through/buy/do something.

    To those who posted %es above, I'd like to know how they came up with the numbers. Solid case studies, proves, screenshots would be great.
    True, but basically I'm targeting 1 keyword, so I buy 50 guest posts for example, I need to add in some diversity to anchors, so I need a percentage to work with.

    From my own experience and from the above, I'm going with around 20% direct anchor.

    I know some time back there was someone who done a study on this - they worked with someone, maybe ahrefs and got figures from a segment of sites - authority sites, top Alex's sites etc, and they had some studied percentages, but can't remember the link.

    Anyway, it's an interesting topic to me
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    Default Re: What is the correct anchor diversity?

    Don't use more than 20% of kw's in anchors and it'll be alright.
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    Default Re: What is the correct anchor diversity?

    Quote Originally Posted by davids355 View Post
    True, but basically I'm targeting 1 keyword, so I buy 50 guest posts for example, I need to add in some diversity to anchors, so I need a percentage to work with.

    From my own experience and from the above, I'm going with around 20% direct anchor.

    I know some time back there was someone who done a study on this - they worked with someone, maybe ahrefs and got figures from a segment of sites - authority sites, top Alex's sites etc, and they had some studied percentages, but can't remember the link.

    Anyway, it's an interesting topic to me
    If you have an authority site, don't even bother about anchor. If the site is very new, then maybe a little.

    But again, work with anchors that will create context for search engines and users (mainly users).

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    Default Re: What is the correct anchor diversity?

    Good job I checked: This particular site I am working on, I checked the top 4 results (I am #5) for the main keyword, and none of the sites have it in their anchor at all.

    This is a low competition keyword, but I have had quite a bit of trouble ranking for it. Perhaps that is because I've stood out in the results for being over optimized??
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    Default Re: What is the correct anchor diversity?

    thanks for informative post

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    Default Re: What is the correct anchor diversity?

    20 - 30 links from each Social Network, Web 2.0 sites, youtube and some social bookmarks.

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