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  #1 (permalink)  
Old 07-27-2008, 01:08 AM
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Default Quality Score

Does anyone know how to improve the quality score for keywords such as American Airlines, General Motors, HP? I can't manage to get a good score, my minimum bid is $10 Thank you!
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Old 07-27-2008, 01:41 AM
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Default Re: Quality Score

have you had a bad CTR history with those keywords?

Does your ad copy include your keyword?

Does your domain name include your keyword?

Does your page headers contain your keyword?

Does your page have alot of content?

First thing to usually do is get another domain and see what it comes up as. Then go from there
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Old 07-27-2008, 01:45 AM
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Default Re: Quality Score

Are there any landing page creator softwares that you would recommend, that are easy to use and will allow me to optimize my landing pages for certain keywords? I am not into design or anything, I am just a marketing brain so that's why I am asking Thank you very much.



Quote:
Originally Posted by havokb8 View Post
have you had a bad CTR history with those keywords?

Does your ad copy include your keyword?

Does your domain name include your keyword?

Does your page headers contain your keyword?

Does your page have alot of content?

First thing to usually do is get another domain and see what it comes up as. Then go from there

Last edited by premiumsource; 07-27-2008 at 01:58 AM.
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Old 07-27-2008, 02:15 AM
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Default Re: Quality Score

Quote:
Originally Posted by premiumsource View Post
Are there any landing page creator softwares that you would recommend, that are easy to use. I am not into design or anything, I am just a marketing brain so that's why I am asking Thank you.
I can use goo*gle page creator and get a better qs than most people it's just the way the page is structured that matters. Otherwise I use dreamweaver and notepad for almost all my site/LP creation.

Checkout adwords edge template at blackhatzen if you want a out of the box template but you are still going to need a wysiwyg editor of some sort if you can't edit code by hand.
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Old 07-27-2008, 03:31 AM
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Default Re: Quality Score

OK I bought the adwords edge template at blackhatzen and now just gotta figure out how to use this damn thing and how to emb a cpa offer as well



Quote:
Originally Posted by WhiskerBiscuit View Post
I can use goo*gle page creator and get a better qs than most people it's just the way the page is structured that matters. Otherwise I use dreamweaver and notepad for almost all my site/LP creation.

Checkout adwords edge template at blackhatzen if you want a out of the box template but you are still going to need a wysiwyg editor of some sort if you can't edit code by hand.
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Old 07-27-2008, 05:43 AM
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Default Re: Quality Score

have you had a bad CTR history with those keywords? No just started the campaign

Does your ad copy include your keyword? yes

Does your domain name include your keyword? yes

Does your page headers contain your keyword? yes

Does your page have alot of content? no

I have a keyword that has tens of thousands of searches on google daily and basically has no competition. But my quality score is killing me. I've never had to design a page and always direct linked without a problem. But this time I will have to figure out how to make a landing page with at least a good quality score. Any suggestion is appreciated. I bought that adwords edge but I am clueless what to do with it. Thanks
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Old 07-27-2008, 09:08 AM
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Default Re: Quality Score

Quote:
Originally Posted by premiumsource View Post
Does anyone know how to improve the quality score for keywords such as American Airlines, General Motors, HP? I can't manage to get a good score, my minimum bid is $10 Thank you!
you are Bidding on Competitor Trademarks

this should help

http://www.straight**upsearch.com/ar...on_comp_1.html

Last edited by raz6032; 07-27-2008 at 09:11 AM.
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Old 07-27-2008, 09:20 AM
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Default Re: Quality Score

Remember a privacy policy, contact us, copyright, etc. These things help as well.
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Old 07-27-2008, 10:25 AM
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Default Re: Quality Score

Quote:
Originally Posted by raz6032 View Post
you are Bidding on Competitor Trademarks

this should help

http://www.straight**upsearch.com/ar...on_comp_1.html

WTF? This guy has no clue what he's talking about!

Just look at the comments and you'll see he's almost the only one who really believes this.
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Old 07-27-2008, 10:37 AM
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Default Re: Quality Score

Quote:
Originally Posted by laurenzius View Post
WTF? This guy has no clue what he's talking about!

Just look at the comments and you'll see he's almost the only one who really believes this.
i hope for you that you mean to the man who wrote the article and not to me,am i right ?
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Old 07-27-2008, 03:15 PM
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Default Re: Quality Score

Bidding on trademarks can be hazardous to your affiliate account. Some merchants allow it; some don't. You need to check each merchant's TOS to be sure.

I had an Amazon account with a nice balance canceled because I bid on the keyword "Amazon Kindle". I neglected to check the affiliate TOS. Obviously, Amazon does not allow bidding on their trademark (Yahoo ratted me out.)
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Old 07-27-2008, 04:14 PM
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Default Re: Quality Score

Quote:
Originally Posted by raz6032 View Post
i hope for you that you mean to the man who wrote the article and not to me,am i right ?

I better make an excuse for that...well,not.
I must admit I'm a bit scared...not.

Seriously,dude chill!

If you think this post is a nice hint or something than you obviously have no clue,too.
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Old 07-27-2008, 05:41 PM
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Default Re: Quality Score

some keywords are just flagged to impossibility.
don't believe me?
make a throw away campaign willing to spend 10bucks pick a super popular keyword that isn't going to be flagged by google(i.e. ipod) make a direct link to that that website (i.e. if your using ipod direct link it to apple.com)

what does this show? it'll show you that no matter how good the keyword is(make it exact and put actions it it like, buy ipod) and no matter how good your domain is(it's the company's website) and if you make perfect great adcopy and you know your account isn't crap, then you'll know some keywords are just flagged to impossible ctr.
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  #14 (permalink)  
Old 07-27-2008, 09:17 PM
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