Hi I was researching some keywords. I got one keyword with exact low competition and around 12 k visitor each month using google addwords. I saw it's CPC is 1.16$. Not bad i think

But my question is that how much exactly advertiser spend daily for that keyword on addwords? I tried with traffic estimator of google adowrds. But i ma not clear about the data.

In traffic estimator we have write a maximum CPC to get the data of how much spending for that keyword. But when i write 1$ it shows me daily spend 12$ and when i write 2$ CPC then it shows me daily around 22$ .

So how can understand how much originally spending by advertiser for that keyword daily?

Anyone can help please? Thanks in advance.

This site is giving this kinds of data.

Code:

www.spyfu.com

but i am not sure these are real or not