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Old 05-28-2008, 09:19 AM
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Default Questions About Adwords CPM Marketing

Hey Guys,

Admittedly i'm a total noob with CPM and I launched three campaigns yesterday, if anyone of you are pros on this I would appreciate your advice.

Now, I used Site Sniper Pro to target specific sites and placed them in my account. The next thing up is I only have 45 impressions since yesterday with around 10 pages each for my 3 campaigns.

My question is, should I bid into "Good Chance" In order to make sure my ads are seen or should I just wait for a few more days and live my campaigns in the "fair chance' side?


Currently I have one good chance campaign and 2 fair chances, I'll track this till next week and see the progress.


Thanks for any advice.


catz
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Old 05-28-2008, 11:27 AM
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Default Re: Questions About Adwords CPM Marketing

Go for around $5 CPM.... aim for good chance to excellent.... anything less won't do.

10 sites is too low... aim for 200 or more... I have some campaign with over 500 sites.

Track the CPM and clicks... I usually watch it till it hits 100 impressions.... if there is no click, i will fire the site....

I aim for anything below 20cents max per click per 100 impressions... but it depends on you profit margin and stuff like that.
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Old 05-28-2008, 05:55 PM
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Default Re: Questions About Adwords CPM Marketing

Thanks man, Really appreciate it. I would definitely aim for that. I was just testing it out, getting my feet wet. I need to plan it better though and budget at least $100 for a campaign. Better start with the profitable ones I have LOL.

Thanks for the advice. Appreciate it.
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