Its one of the best aplications but it still requires you to do sme work.
It comes in handy when finding backlinks really. You can e-mail the webmaster from the program and pitch your link. It also offers you the chance to auto link to their site and so on.

As far as it getting you the results, absolutely not. YOU get the results, not the software. If your lazy, its lazy. To rank in 90 days you had better be ready to spend 15 hours a day digging and coding. Your site needs to change constantly and your content must be rich and full of search engine wonder.

black hat white hat, it really is not an issue. It is one of the best programs out there and I would argue that if you take advantage of every tool offered and truly optimize your site, you will get your rankings but, you wont need this program to do it for you once you've learned how to do it. Check out askdave.com. How does he rank so high on products for sites that are much higher authority sites than his?

Its not always about the software but it is always about the content.