Raise your price. It's something called "perceived value". You can hype your product all you want in your sales page but coming out with a weak price is a sign of a weak product. You can always back down on the price through exit-pop-up windows , and newsletter offerings..

I had software I sold for 19$ a copy.. The sales were horrible.. I bumped it up to 39.95 and the sales quadrupled. Same traffic, same landing page, same software. I then offered a "2 year support and download " upgrade for an additional 10$... 60% of my customers chose that rather useless upgrade......