Here's a wonderful BS idea about how to present testimonials. I wish I had thought of it, but I didn't. I stumbled across it here on BHW. I am quoting the post below. The poster is talking about testimonials for get rich quick schemes:
Quote:
Originally Posted by «ó«ô»ò» Lurk «ó«ô»ò»
My favorite variation of this marketing technique is to make it look like people stupider than you are doing it and making thousands.
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This is a way to make the testimonial techniques (if they can be called that) given earlier in this thread killer persuaders.
This really tickles the negative psychological triggers. (There I go laughing again...)
Vanity, thy name is dumb-ass witness.
